4 ms·

Somehow I've missed "twee culture" and I had to lookup what that meant, he's an Atlantic Article that goes into some depth: https://www.theatlantic.com/magazin

Somehow I've missed "twee culture" and I had to lookup what that meant, he's an Atlantic Article that goes into some depth: https://www.theatlantic.com/magazine/archive/2014/07/the-twee-revolution/372273/ https://www.theatlantic.com/magazine/archive/2014/07/the-twe... " Twee’s core values include “a healthy suspicion of adulthood”; “a steadfast focus on our essential goodness”; “the cultivation of a passion project” (T-shirt company, organic food truck); and “the utter dispensing with of ‘cool’ as it’s conventionally known, often in favor of a kind of fetishization of the nerd, the geek, the dork, the virgin.”"

UShouldBWorking 6y ago
So, losers.
minikites 6y ago
I believe it originated in music first: https://en.wikipedia.org/wiki/Twee_pop https://en.wikipedia.org/wiki/Twee_pop
- glitcher 6y ago
  This is the context I know twee from - it was kind of the cutesy branch of indie pop around the same time as the shoegaze movement. Bands like Heavenly and The Softies are good examples of the twee pop genre.
Bukhmanizer 6y ago
To be honest that article sounds like it's stretching pretty hard to take some broad cultural trends and encompass them into a single phrase or movement. Six years later, I think we can say that there hasn't been a "Twee Revolution".
cafard 6y ago
Is that really the original (English) English meaning of twee? I thought that the English used it more or less where we would use "cutesy" or some other dismissive. But then I didn't know that there was a "twee culture".
- DanBC 6y ago
  Here's what my dictionaries say. I agree that I'd tend to use it for "cutesy". > twee, a. (and n. 3) colloq. > 1. Originally: `sweet', dainty, chic. Now only in depreciatory use: affectedly dainty or quaint; over-nice, over-refined, precious, mawkish. > 1905: Punch 8 Mar. 178/1, “`I call him perfectly twee!' persisted Phyllis.” > 1917: M. T. Hainsselin Grand Fleet Days xv. 91 “Girl: Oh, here's another little gun; isn't it a darling! Isn't it just too twee for words!” > 1947: E. Hyams William Medium viii. 164 “`Isn't he twee!' said Mary, and pinched his cheek.” > 1956: G. Durrell Drunken Forest x. 193 “`What twee individuals?' `Those knowledgeable sentimentalists who are forever telling me that it's cruel to lock up the poor wild creatures in little wooden boxes.'” > 1962: Observer 25 Mar. 25/3 “She has a small and, it must be said, pretty twee cottage.” > 1967: E. Short Embroidery & Fabric Collage iv. 102 “The best of our designers who have abandoned the rather `twee' decorative type of embroidered picture.” > 1973: G. Robyns Wimbledon xxix. 192 “There is..a twee Arcadian outdoor studio complete with white trellis and plastic flowers.” > 1983: Listener 21 July 33/1 “Mike Nichols's thriller-fantasy about dolphins should be as nauseatingly twee as the worst Disney—but it isn't.” Chambers 11th (because they give an origin) > twee > twee /twē/ ( informal) > adjective > 1. Small and sweet > 2. Affectedly or sentimentally pretty or quaint > ORIGIN: tweet for ‘sweet’, and later tiny and wee
jgalt212 6y ago
Bein' Quirky with Zooey Deschanel pretty much nails it https://snl.fandom.com/wiki/Bein%27_Quirky_with_Zooey_Deschanel https://snl.fandom.com/wiki/Bein%27_Quirky_with_Zooey_Descha...
badconvincer 6y ago
You had me till the end. Now I feel dirty. Fetishization of the virgin, are we at the behavioral sink already? I hate it, makes me want to convert to Islam.
notJim 6y ago
https://www.youtube.com/watch?v=iHmLljk2t8M https://www.youtube.com/watch?v=iHmLljk2t8M
nemo44x 6y ago
At some point 40 happens. It’s interesting though as it’s the complete opposite of previous generations where kids wanted to be treated as adults as soon as possible (request for responsibility), focused on improving their lot in life, and their passion project was raising a family. “Cool” was something previous generations also dispensed with in very early adulthood and maybe replaced it with “respect” as something more useful than fetishizing a personality trope. Not sure if the shift is good or bad but if it is bad you can’t really blame the kids.

UShouldBWorking 6y ago

So, losers.

minikites 6y ago

I believe it originated in music first: https://en.wikipedia.org/wiki/Twee_pop https://en.wikipedia.org/wiki/Twee_pop

glitcher 6y ago
This is the context I know twee from - it was kind of the cutesy branch of indie pop around the same time as the shoegaze movement. Bands like Heavenly and The Softies are good examples of the twee pop genre.

Bukhmanizer 6y ago

To be honest that article sounds like it's stretching pretty hard to take some broad cultural trends and encompass them into a single phrase or movement. Six years later, I think we can say that there hasn't been a "Twee Revolution".

cafard 6y ago

Is that really the original (English) English meaning of twee? I thought that the English used it more or less where we would use "cutesy" or some other dismissive. But then I didn't know that there was a "twee culture".

DanBC 6y ago
Here's what my dictionaries say. I agree that I'd tend to use it for "cutesy". > twee, a. (and n. 3) colloq. > 1. Originally: `sweet', dainty, chic. Now only in depreciatory use: affectedly dainty or quaint; over-nice, over-refined, precious, mawkish. > 1905: Punch 8 Mar. 178/1, “`I call him perfectly twee!' persisted Phyllis.” > 1917: M. T. Hainsselin Grand Fleet Days xv. 91 “Girl: Oh, here's another little gun; isn't it a darling! Isn't it just too twee for words!” > 1947: E. Hyams William Medium viii. 164 “`Isn't he twee!' said Mary, and pinched his cheek.” > 1956: G. Durrell Drunken Forest x. 193 “`What twee individuals?' `Those knowledgeable sentimentalists who are forever telling me that it's cruel to lock up the poor wild creatures in little wooden boxes.'” > 1962: Observer 25 Mar. 25/3 “She has a small and, it must be said, pretty twee cottage.” > 1967: E. Short Embroidery & Fabric Collage iv. 102 “The best of our designers who have abandoned the rather `twee' decorative type of embroidered picture.” > 1973: G. Robyns Wimbledon xxix. 192 “There is..a twee Arcadian outdoor studio complete with white trellis and plastic flowers.” > 1983: Listener 21 July 33/1 “Mike Nichols's thriller-fantasy about dolphins should be as nauseatingly twee as the worst Disney—but it isn't.” Chambers 11th (because they give an origin) > twee > twee /twē/ ( informal) > adjective > 1. Small and sweet > 2. Affectedly or sentimentally pretty or quaint > ORIGIN: tweet for ‘sweet’, and later tiny and wee

jgalt212 6y ago

Bein' Quirky with Zooey Deschanel pretty much nails it https://snl.fandom.com/wiki/Bein%27_Quirky_with_Zooey_Deschanel https://snl.fandom.com/wiki/Bein%27_Quirky_with_Zooey_Descha...

badconvincer 6y ago

You had me till the end. Now I feel dirty. Fetishization of the virgin, are we at the behavioral sink already? I hate it, makes me want to convert to Islam.

notJim 6y ago

https://www.youtube.com/watch?v=iHmLljk2t8M https://www.youtube.com/watch?v=iHmLljk2t8M

nemo44x 6y ago

At some point 40 happens. It’s interesting though as it’s the complete opposite of previous generations where kids wanted to be treated as adults as soon as possible (request for responsibility), focused on improving their lot in life, and their passion project was raising a family. “Cool” was something previous generations also dispensed with in very early adulthood and maybe replaced it with “respect” as something more useful than fetishizing a personality trope. Not sure if the shift is good or bad but if it is bad you can’t really blame the kids.