3 ms·
You have a point there. But haven't they already sent you the confirmation email?
by leephillips 6y ago
You have a point there. But haven't they already sent you the confirmation email?
- coder543 6y agoThe welcome email in this context is the confirmation email.
- marcosdumay 6y agoI think the article's author didn't even think about separated onboarding and confirmation emails. He's just stating that you can use the confirmation one for onboarding too. I have seen those separated emails. I agree that they add nothing, and I imagine their conversion is much lower than a single email (they don't bother me, I'll just ignore another message). I do agree that onboarding is best done on-channel, but adding an extra link on the email you are sending anyway can only help.