4 ms·

There's no way that $200 million is break even for that movie. The budget alone was $200 million, which doesn't factor in marketing...which will probably be hi

There's no way that $200 million is break even for that movie. The budget alone was $200 million, which doesn't factor in marketing...which will probably be higher than normal since they had to run a marketing campaign multiple times as it was pushed back throughout the months. Often times that alone can be as much as the movie budget.

teruakohatu 6y ago
With Hollywood Accounting they would have inflated the costs as much as legally possible.
ComputerGuru 6y ago
But the marketing isn’t done by the studio, it’s undertaken by the distributor. Different pockets, right? You can’t reconcile line items across different accounts (although I hear Hollywood is very creative with accounting).