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I don't keep up with the new social media - but I am wondering why TikTok succeeded where Vine failed?

• canada2020 6y ago
  Better recommendation engine
  • amelius 6y ago
    Or actual people doing the recommendation?
    • wzsddtc 6y ago
      You are right to a degree. Vine at its peak had less than 30 engineers total and at most 1 person working on the "engine".
      • ev1 6y ago
        Think also about how much data plans and smartphones cost in 2012, particularly ones centred around video streaming
• umeshunni 6y ago
  I also think 30 seconds is just long enough to tell a meaningful story rather than Vine's 6 seconds which was only useful for short-form comedy.
  • adjkant 6y ago
    And note it's 60 seconds, so even more so
• timemct 6y ago
  Vine launched in 2012. There probably wasn't a critical mass of mobile phone owners, specifically teens, at that time. The iPhone hit the market only five years earlier.
• Bayart 6y ago
  I haven't tried it but everybody says TikTok's magic ingredient is the AI behind recommendations.
• notatoad 6y ago
  The music licenses are a big deal - you can put actual popular music in your tiktoks and not have to worry about it being taken down.
  • ksec 6y ago
    Is the 30 Second rule applicable World Wide? Just wondering.