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You can collect analytics yourself, no Google needed.
by 6nf 6y ago
You can collect analytics yourself, no Google needed.
- yonixw 6y agoNot ads insight which are crucial in digital marketing.
- Nextgrid 6y agoAd insight can be done on your end by having each ad campaign redirect to your website with a "campaign ID" URL parameter, and you can measure the click/conversion rate by seeing how many people arrive on your site with each campaign ID.
- YetAnotherNick 6y agoWhy do you think it increases user's privacy? I don't think Google uses analytics data for tracking the user.
- minerjoe 6y agoThink again.
- pengaru 6y ago> Why do you think it increases user's privacy? I don't think Google uses analytics data for tracking the user. You've got to be kidding
- shawabawa3 6y agoIt's expected when i got to a website that the owner of the website knows i've visited It's not expected that when I visit a website unrelated to google or facebook that they know about it
- moooo99 6y agoGoogle uses every datapoint they get their hands on to track their users. No matter if its a share button, google analytics, youtube embed, custom search, gmail or any other Google product. They can and will use it to track the users.
- throwaways885 6y agoWrong. They do anonymously: https://support.google.com/analytics/answer/1011397?hl=en https://support.google.com/analytics/answer/1011397?hl=en Turn this switch off and there's no tracking. Your data really isn't interesting enough to track.
- Nextgrid 6y agoWhy would you trust them though? Their whole business model is based on them knowing as much as possible about everyone so they can better target ads to them. Facebook also tried the promise of "trust us to not use your 2FA phone number for ads" and broke it with no/little ill effects, so there's no reason Google can't do the same. Building & running a service such as Google Analytics is not cheap so they wouldn't be giving it away for free unless they got something out of it.
- YetAnotherNick 6y agoChrome and android has lot more data than analytics, and if you go that extent to assume Google is lying and using our data, it would be least of my issues of Google using analytics data for displaying ads. I also don't think such a sparse and context dependent data like analytics would help that much to Google for displaying ads. They just want time you spent doing what, which is already present with Google.
- Nextgrid 6y agoThe two aren't mutually exclusive. They can use data both from GA as well as Chrome/Android. Ultimately, their business model relies on violating people's privacy and thus the safest course of action is to treat them as hostile and avoid them.
- moooo99 6y ago> I also don't think such a sparse and context dependent data like analytics would help that much to Google for displaying ads. Sorry but I think that is a very weird statement. Google Analytics collects a LOT of datapoints. Not only can they track users no matter how they get to that page, they can track how they behave on the page itself. They can track what content is interesting for the user (they know what the page contains after all) and how long you actually stay on the website. They can collect all of that data, without the user knowing and the user himself doesn't even need to use a single Google product. I wouldn't exactly describe that as sparse data collection and the context dependent tracking is what makes Google Ads context relevant.