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> Go for B2B if you can. Freelancers aren't rich. I don't understand this... can anyone explain?
by triyambakam 6y ago
> Go for B2B if you can. Freelancers aren't rich.
I don't understand this... can anyone explain?
- adventured 6y agoI believe they're suggesting - in line with the point about not charging $5-$10 - that you should not build lower value SaaS products for eg freelancers (with the author implying that customer group doesn't have much money to spend). And that you should instead target larger business customers that will pay more.
- umvi 6y ago"Sell to businesses, not individuals. Businesses have deeper pockets than individuals"
- michaelbuckbee 6y agoB2B vs B2C aren't two starkly different things - it's a spectrum between them. Freelancers are a notoriously difficult market to sell to as they perceive every dollar spent as coming out of their wallet. Compare that to a large enterprise company where the person making the buying decision is going to take home the same salary at the end of the week whatever the decision ends up being.
- shkkmo 6y agoEven among freelancers, those who use upwork are probably far more strapped for cash.
- shoo 6y agolarge enterprise companies can be reasonably challenging to sell things too, but for a whole range of different reasons ( not in sales, do work at an enterprise that will take 18 months to arrive at a decision that it is acceptable to start using a different vendor's monitoring tool )
- 0xEFF 6y agoB2B means selling to other businesses instead of to individuals.
- stets 6y agoreally?
- tpxl 6y agoIt's easier to sell to one client for 10000, then it is to sell to 10000 clients for 1. In my startup we're currently courting a company and if we get the deal we'll have all our costs covered + enough for another engineer + some leftover profit.