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Which makes it a great time to advertise if you are brand building.
by wolco 7y ago
Which makes it a great time to advertise if you are brand building.
- chii 7y agoif no one is shopping because they're all cutting back on non-essential spending, brand advertising is useless. You'd want to do the brand advertising right at the cusp of recovery so that your brand is on the minds of shoppers when they finally get back to work and have money to spend.