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Why does it matter whether it is the advertiser themselves who know about me? The wrong is that I am being stalked in the first place. Why does it matter that
by MereInterest 7y ago
Why does it matter whether it is the advertiser themselves who know about me? The wrong is that I am being stalked in the first place.
Why does it matter that advertisers pay more for targeted advertising? The wrong is that it is an option for them to choose in the first place.
- olegious 7y ago"Wrong" in your opinion, not in the opinion of others. Choice is a beautiful thing- that's why with things like GDPR you can opt out from tracking, personalized advertising and be worth less as a user to the publisher. Ad tech needs to do a better job in making these choices easier to make and persist. edit- as the commenter below correctly states, GDPR is "Opt-in" not "Opt-out"
- vinniejames 7y agoBecause you'll end up seeing more ads, as publishers will show more irrelevant ads to make up for revenue lost due to lack of targeting
- missedthecue 7y agoYou'll see twice as many ads, and most will be irrelevant to your interests. It's better to see half as many and have them be able to pique your interest. The publisher wins, the advertiser wins, and the consumer wins.
- amelius 7y agoIn the end the consumer pays, because someone has to pay the bill for those ads.
- papermachete 7y agoI'll see no ads because I run several different ad blockers, as should everyone else.