I highly recommend checking out the book "Console Wars" by Blake Harris. It provides an insider's perspective of the Sega v. Nintendo battle during the 80s and

I highly recommend checking out the book "Console Wars" by Blake Harris. It provides an insider's perspective of the Sega v. Nintendo battle during the 80s and 90s. Among other interesting elements explored are the strange and sometimes downright competitive dynamics between the Japanese and American arms of these companies. After reading this, I came away thinking that a lot of the reason for Sega's demise (as a console-maker, anyways) were the stuck-in-their-ways Sega of Japan executives. https://www.amazon.com/Console-Wars-Nintendo-Defined-Generation/dp/0062276700 https://www.amazon.com/Console-Wars-Nintendo-Defined-Generat...