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WoW streamer hires YouTubers who leeched off his stream to run official channel
- Qahlel 7y agoTechnically, that's how I had found about Asmongold in the first place. The real money -for streamers- is in Twitch. What he's doing, is logical and smart for his bottom-line.
- Hamuko 7y agoYeah, I found about Asmongold on YouTube as well. Watched some clips, amusing stuff. But where that failed was that I didn't go on Twitch to watch his streams. I think an important question is what's the conversion rate from YouTube to Twitch. And what kind of an incentive is there for people to go on Twitch if the "best bits" go on YouTube anyways?
- dageshi 7y agoI think there's an entire section of the audience that don't like livestreaming but do like watching highlights of cool stuff in youtube. I don't watch twitch, but I know who Doctor Disrespect and Shroud are because I've seen their compilation vids on youtube. At a certain point just general recognition of who and what you are is worth something even if you can't directly monetise it.
- time0ut 7y agoI also found Asmongold this way and did catch a couple of his streams. The big draw on twitch is community/participation. That's not my thing so I didn't stick around. I'd be interested to know conversion rates, but I have no doubt there are enough people who go from discovery via YouTube to Twitch subscriber that it makes it worth it.
- nickjj 7y agoI think it depends on the audience. Personally I don't watch sports because I don't find it very interesting at all. Seriously, I would rather watch paint dry than most sports. But I would (and sometimes do) watch a few minute highlight clips of someone who is extremely talented just schooling the competition at a professional level. It caters towards a different type of perspective. I don't care who wins or loses or even what sport it is. I just like seeing people excel at their craft, and it's super interesting to see how big of a skill gap there is between a really legendary player and an average player at the pro level. A sports network will never get a dime from me, I'll never purchase tickets to a game and I would never wear any merchandise related to that player or sport. But in the end, I'm now aware of that player for something positive and I think for something to really take off that general awareness is critical.
- LeftHandPath 7y agoI’m still amazed by the sheer amount of money there is in this. $30,000 a month for reuploaders? $100,000 in a day for ad deals? Makes me wonder if I chose the wrong career.
- jcranmer 7y agoThat is definitely on the high end of remuneration. The median I expect is about $2K a month.
- Mirioron 7y agoIt would surprise me if it's even that high. From the "successful" ones perhaps, but there are so many people who do this only for a few bucks because they don't find success.
- jcranmer 7y agoYou're right, I am discounting the staggering fraction of people who are making essentially no money. The median number of viewers on a Twitch stream may well be 0, but it's surprisingly hard to find hard numbers here.
- dkns 7y agoBut this is for top 1% streamers. Average streamer makes nothing close to what average programmer makes and it's much, much easier to be average programmer. Plus 1% programmers are probably better compensated than 1% streamers.
- meerita 7y agoAsmongold made a good move. I follow his stream since 2017 and it's one of the best. He did something interesting that no one (companies, individuals) normally does: he has let several of his fans create their own videos using his image, something unthinkable for today's brands that just for the sake of mentioning them already take you down the content. When these fans already amassed the popularity, instead of canceling them, he made them the best proposal: to be part of their world. This should be an example for all those brands that make things wrong.
- BiteCode_dev 7y agoI always wondered with big brands never did this. Seems like a win-win: let them do free work and the market select for the best to hire.
- arkitaip 7y agoBecause it means losing control over their brand. Who knows what some random youtuber will do, who they are, etc. It's just not worth all the legal headache.
- BiteCode_dev 7y agoThey do it anyway. And it saves you the cost of the cat and mouse game. You cannot win this unless you create a dictature. There is Mickey porn and fascist Pepa pig anyway. So why not collect the benefit of having real fans making great content instead attacking them. E.g: nintendo killed an incredible fan made metroid game. It seems so short sighted.
- genezeta 7y agoSomething similar happened with Sonic Mania and SEGA [0], hiring some people involved in various fan versions and ROM hacks. It worked out well. [0] https://en.wikipedia.org/wiki/Sonic_Mania#Development https://en.wikipedia.org/wiki/Sonic_Mania#Development
- thaumasiotes 7y ago
- annnoo 7y agoIt already became a thing. At least in Germany there are a couple bigger Twitch streamers, which hired the persons who already made good, unofficial montages or "Best-Of" videos about them. If I am correct they get a share of the YouTube revenue. In my opinion this is a great deal for both. The streamer can broaden his audience by having an official stream highlight YouTube channel, the fans have more content and won't miss anything and the amateur video editors are getting a chance to do their passion more professionally (well, most of them had already good, YouTube focused editing skills)
- moltar 7y agoSame I’ve heard (but have no proof of) that clothing brands don’t mind knock offs of limited edition items, because that helps to spread the hype. But they do care very much about knock offs of their bread and butter inventory which is mass produced, because that hurts their bottom line.
- psaux 7y agoDon’t know if he reads HN, but a guy I knew long ago did the Beastie Boy fan website. Beastie at the time just went with his vs their own since it was better and had a lot of traffic. Would have expected lawsuits for branding, etc. Was a fun guy and wicked smart. Dude passed crazy comp sci classes without studying much.
- skrebbel 7y agoNote: I don't know anything about games or livestreaming. This is a genuine question about something that confuses me. Can someone explain why livestreamers can claim their stream as their own original content, but reuploaders can't? I mean, someone who livestreams a game is primarily showing off the artwork and level design and everything put in by the game company. There's like 90% derived content plus 10% original. A reuploader does exactly that: take 90% of their content from elsewhere (the livestreamer) and add 10% (good editing). I understand that all this is in everybody's benefit: a game company likes livestreamers because it helps market their game, and a livestreamer likes reuploaders because it helps market their stream. So the amount of cease-and-desists going about is low. But still, why does the livestreamer get to own the content, and not the reuploader? I really don't see the difference to be frank.
- flafla2 7y agoPeople don’t watch live streamers for the game, they watch them for the streamer. On the contrary, 90% of the value of the stream comes from the personality playing the game and 10% comes from the game itself. It is common for streamers to jump around many games because it was never about which game was being played. A good example of this is DayZ, a game that was very buggy and had a lot of negative criticism, and yet it became very popular because streamers pushed it so hard. Even bugs and broken mechanics can be fun if you are watching streamers laugh at it You could also consider the game to be a “set,” i.e. a digital space that the livestream is filmed within.
- Erlich_Bachman 7y agoIf that was true, they would be doing it without games - they would just be sitting there and chatting for example. But since they don't, it mostly means that for those streamers people would not have watched them without the game being played, so the question of whether the game or streamer is at 90% of value it quite open.
- panic 7y ago"Just Chatting" is so popular on Twitch there's an entire category for it: https://www.twitch.tv/directory/game/Just%20Chatting https://www.twitch.tv/directory/game/Just%20Chatting
- itchyjunk 7y agoThis has been happening for quite some time. Especially in MOBA like dota2. There was a problem of other uploaders ripping off original uploaders by just covering their watermarks and such. Turns out, taking streams that's hours in length, editing it to just have "good" stuff and uploading it to youtube is considerable amount of time. Youtube being youtube was even letting re-uploader claim the original upload and such.(As an example) I think SingSing just gave access to his youtube account "WehSing" to the guy who was making clips and they have an arrangement where he pays him (not sure how the arrangement works). Side observation: these youtube videos seem to have sponsered messages from skin,items etc trading type website.The videos also do raffle so users can "win skins" and such if they like/subscribe/comment. But youtubes recent policy chances apparently frowns up give-aways in exchange for subscribes and like and is causing a new wave of ruckus.
- cletus 7y agoI'm honestly surprised at how bad Youtube is at policing reuploaded content. Compare this to, say, music rights enforcement, where a car with a loud stereo passing you in the street can cause your video to be demonetized or taken down for rights violations. This goes beyond reuploading. There are a ton of videos that use some clickbait-y title, the likeness of a creator and have inaccurate titles about what they contain. They then have 30-90 seconds of a clips from the creator followed by nonsensical filler to get it to the magical 10 minute duration. I'm not sure the significance of 10 minutes but there clearly is one. Better monetization? Another ad break? And the onus of policing this is put entirely on the creator. Honestly these regurgitation channels should be incredibly easy to detect and demonetize (if not take down entirely). They're bad for the ecosystem and just give pages of garbage results when you search for anything. Now some people are actually good at taking long content and cutting it up into bite sized pieces. Good for them and it's smart of Asmongold to leverage them. The onus just shouldn't be on the creator to police this.
- cameronbrown 7y agoThe ten minute mark is to get an ad when the video ends.
- Sekhmet 7y agoWhen your video is longer than 10 minutes you can place ads manually wherever you want and increase the total number of ads in the video.
- ascii_only 7y agoHow is your magic algorithm will distinguish "bad" channels from game reviewers,movie critics and other reviwers? Or should they all be banned too? Also how it will detect that something is fair use?
- deleted 7y ago[deleted]
- fenwick67 7y agoThis should not be surprising, follow the money.
- firefoxd 7y agoLast year I created an extension just for that. All it does is turn let you know that the video you are watching is a reupload and provides a link to the original. https://www.youdupe.app/ https://www.youdupe.app/
- xwowsersx 7y agoDoes anyone have recommendations for good resources to learn about video editing? Perhaps something specifically geared towards YouTube. I have some videos I want to publish and would like them to seem at least somewhat well-produced.
- nitrogen 7y agoBuy some software and start playing with it, then try to mimic the feel (length of cuts, length of or absence of fades, lighting style, sound levels and EQ, etc.) of a show you like.
- ArlenBales 7y ago> He explained that, in the wake of a YouTube monetization change that targets videos featuring the same content, a handful of “reuploaders, Does anyone have a link or more information on the specifics of this change?
- radicalriddler 7y agoA lot of streamers actually do this. There was a streamer house that did this exact thing a month ago. And also the biggest female streamer also employed an "editor" who was previously ripping content straight from her stream.
- ceezuns 7y agoAre you talking about OfflineTV?