4 ms·

Dropbox was a YC company, which meant they had quite a bit of free press and access to a lot of valley connections. I would imagine that had a lot to do with th

by axiom 16y ago

Dropbox was a YC company, which meant they had quite a bit of free press and access to a lot of valley connections. I would imagine that had a lot to do with their success.

jacquesm 16y ago
I'm sure it didn't hurt them but their execution to date has been impeccable. One thing has popped up recently: Dropbox relies on the urls to folders in 'boxes' that are shared to remain secret, nothing stops google from indexing the contents once the location is known, there is no 'robots.txt' that instructs google not to peek there. This could lead to a lot of people being highly surprised that the contents of their secret stash are suddenly open to the portion of the population that uses google. The problem is that it's not just the users that nominally own the data that control this, basically everybody that you share that url with can 'leak' it to google, either by using a toolbar or by posting it on some webpage. After that it's fair game. To see this for yourself: http://www.google.com/search?hl=en&safe=off&q=a+site:www.dropbox.com+inurl:www.dropbox.com/s/&aq=f&aqi=&aql=&oq= http://www.google.com/search?hl=en&safe=off&q=a+site... According to dropbox support this is by design, but I can still see how some people might be very surprised by this. edited for clarity, thanks thomaswmeyer.
- thomaswmeyer 16y ago
  This is only for content that's explicitly placed in your "Public" folder, not for anywhere else in your Dropbox.
  - jacquesm 16y ago
    Yes, hence the 'that are not shielded'
    - brown9-2 16y ago
      Then no one should think it's such a "secret stash", should they? I think using this term is what confused people.
    - sfphotoarts 16y ago
      I think it seemed that you were trying to imply the dropbox's content (not just the public portion) would be visible to anyone. I am glad this was clarified.
      - jacquesm 16y ago
        No, definitely not, it's only the public folders and not the rest.
        z92 16y ago
        'not shielded': implies that one has to do extra work to shield those. Default is not secure scenario. 'public folder': implies one has to do extra work to make those files public. Default is not public. I was wondering which one describes Dropbox situation correctly.
- wildmXranat 16y ago
  Indeed it works. I switched the search term to a file name present in my shared folder and there it was.
jamesteow 16y ago
Pretty important point. Most of the people on the East Coast I know who could use Syncplicity have never heard about it.
jseliger 16y ago
Notice this too, on the marketing front: we had issues getting the press excited at launch. We built a fantastic Windows client. 3 years ago, everyone was running Windows. We were so excited to show the press, yet they all had Macs. Walt Mossberg wouldn't write about our product because it was PC only. Months after we hired our PR agency, we found out that they had never even used our product... because they too only had Macs. It's pretty hard to pitch a service when you haven't used it.* I'm surprised: I could see a fantastic Windows client being okay before 2004 or so (this might be because I got a PowerBook in 2004, but roll with it). By three years ago the return of the Mac was obvious to pretty much everybody, especially people who care about computing. The people who're running tech blogs, writing forum posts, and so on are disproportionately Mac users. (http://www.quora.com/Dropbox/Why-is-Dropbox-more-popular-than-other-tools-with-similar-functionality/all_comments/Isaac-Hall http://www.quora.com/Dropbox/Why-is-Dropbox-more-popular-tha...)
- NiloParedes 16y ago
  This is an interesting point on knowing your audience. In this case, the audience was small but influential.
- wisty 16y ago
  One of the quora comments notes the difference between B2C and B2B. B2B needs lots of features, a great sales team, and can be Windows only. B2C needs a great simple UI (which may one day have lots of power features tucked away, hopefullly after A/B testing), lots of press, and multi-platform is a big plus.

by axiom 16y ago

Dropbox was a YC company, which meant they had quite a bit of free press and access to a lot of valley connections. I would imagine that had a lot to do with their success.

jacquesm 16y ago

I'm sure it didn't hurt them but their execution to date has been impeccable. One thing has popped up recently: Dropbox relies on the urls to folders in 'boxes' that are shared to remain secret, nothing stops google from indexing the contents once the location is known, there is no 'robots.txt' that instructs google not to peek there. This could lead to a lot of people being highly surprised that the contents of their secret stash are suddenly open to the portion of the population that uses google. The problem is that it's not just the users that nominally own the data that control this, basically everybody that you share that url with can 'leak' it to google, either by using a toolbar or by posting it on some webpage. After that it's fair game. To see this for yourself: http://www.google.com/search?hl=en&safe=off&q=a+site:www.dropbox.com+inurl:www.dropbox.com/s/&aq=f&aqi=&aql=&oq= http://www.google.com/search?hl=en&safe=off&q=a+site... According to dropbox support this is by design, but I can still see how some people might be very surprised by this. edited for clarity, thanks thomaswmeyer.

thomaswmeyer 16y ago
This is only for content that's explicitly placed in your "Public" folder, not for anywhere else in your Dropbox.
- jacquesm 16y ago
  Yes, hence the 'that are not shielded'
  - brown9-2 16y ago
    Then no one should think it's such a "secret stash", should they? I think using this term is what confused people.
  - sfphotoarts 16y ago
    I think it seemed that you were trying to imply the dropbox's content (not just the public portion) would be visible to anyone. I am glad this was clarified.
    - jacquesm 16y ago
      No, definitely not, it's only the public folders and not the rest.
      - z92 16y ago
        'not shielded': implies that one has to do extra work to shield those. Default is not secure scenario. 'public folder': implies one has to do extra work to make those files public. Default is not public. I was wondering which one describes Dropbox situation correctly.
wildmXranat 16y ago
Indeed it works. I switched the search term to a file name present in my shared folder and there it was.

jamesteow 16y ago

Pretty important point. Most of the people on the East Coast I know who could use Syncplicity have never heard about it.

jseliger 16y ago

Notice this too, on the marketing front: we had issues getting the press excited at launch. We built a fantastic Windows client. 3 years ago, everyone was running Windows. We were so excited to show the press, yet they all had Macs. Walt Mossberg wouldn't write about our product because it was PC only. Months after we hired our PR agency, we found out that they had never even used our product... because they too only had Macs. It's pretty hard to pitch a service when you haven't used it.* I'm surprised: I could see a fantastic Windows client being okay before 2004 or so (this might be because I got a PowerBook in 2004, but roll with it). By three years ago the return of the Mac was obvious to pretty much everybody, especially people who care about computing. The people who're running tech blogs, writing forum posts, and so on are disproportionately Mac users. (http://www.quora.com/Dropbox/Why-is-Dropbox-more-popular-than-other-tools-with-similar-functionality/all_comments/Isaac-Hall http://www.quora.com/Dropbox/Why-is-Dropbox-more-popular-tha...)

NiloParedes 16y ago
This is an interesting point on knowing your audience. In this case, the audience was small but influential.
wisty 16y ago
One of the quora comments notes the difference between B2C and B2B. B2B needs lots of features, a great sales team, and can be Windows only. B2C needs a great simple UI (which may one day have lots of power features tucked away, hopefullly after A/B testing), lots of press, and multi-platform is a big plus.