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So it's just an Android app and not a website? One of my great frustrations with current platforms is that they're just apps. The UX is terrible: I'm stuck on
by Carpetsmoker 7y ago
So it's just an Android app and not a website?
One of my great frustrations with current platforms is that they're just apps. The UX is terrible: I'm stuck on a tiny screen, I can't search (control+f) and have to scroll through endless lists, I can't copy text (e.g. Google translate), etc.
Even though delivery is ridiculously cheap where I currently live (Indonesia), I find I use it a lot less than back home in Europe where Deliveroo etc. have a website. Often times just picking it up myself is faster than dealing with the crummy apps.
- Jommi 7y agoYou're really in a minority here. Those webapps are barely used. It's quite largely just an opinion: to me the if is perfect and super easy to use.
- cam_l 7y ago> to me the if is perfect Sometimes i think autocorrect has a sense of humour.
- Carpetsmoker 7y agoIt's hard to find good numbers on this, but one study[1] fond that well over a third uses the website (website + mobile website) and only about 20% used an app. Surprisingly, phone was still the most popular way to order. Granted, this is from 2016 and looks at all food orders, but it shows there's a lot more going on outside the tech bubble. I don't know how many people are using the web app, but you're going to have to do a hell of a lot better to casually dismiss my user experience report. Even just 15% or 20% increase would probably be a good ROI, as a basic webapp is not very time-consuming to write and maintain if you already have an API for the native apps (it's fine to rely on the mobile app for account management etc.) As for the UX, if you just use the "offers for you" then it's okay, but once you want something specific (that is, you're actually shopping for something) things tend to get harder. I don't think it's controversial to say that a 22" screen works a lot better here than a tiny 5" screen. One paper found that desktop has 111% more sales than mobile[2]. That's a whopping difference! Two explanations for this: 1. Desktop UX is better, so customers find what they need and buy it, whereas they can't find it on mobile. 2. Mobile devices tend to be used quite a lot as "time killers": something you do when you're waiting for something else. So at least some of that "40% mobile traffic" is just time-killing browsing. Either way, reports of the desktop's death have been greatly exaggerated. [1]: https://www.businessofapps.com/data/deliveroo-statistics/ https://www.businessofapps.com/data/deliveroo-statistics/ [2]: https://www.nngroup.com/articles/m-commerce-terrible-ux/ https://www.nngroup.com/articles/m-commerce-terrible-ux/
- e12e 7y agoNot only that, it appears to be only an android app. So you can't use it on a windows tablet or an ios device. I wonder how much work it'd be to port the ux to a web site/app.
- sumeetk 7y agoWe will be adding a PWA and IOS app. Its not so much difficult to build it ... We just need some funds and Investment ! and copy the screens already in the android app. In lot of developing countries android is dominant platform so we though we would start with android.
- berkes 7y agoIn most of Europe Android is the dominant platform as well. Only very few demographics have IOS as dominant platform. So it is a very reasonable business-choice to start off with an Android app. I would, however, suggest you clarify your intent to reach other platforms in your communication. E.g. "iPhone app planned. Subscribe to our newsletter to be the first to learn when we have an app for your iPhone" or so. That way you show interested people that it is on your radar, you have plans, but simply not the resources (yet).