This speaks to a concept in data science I like to call "measurability bias" - the entire field of data science is biased toward making decisions on things that

This speaks to a concept in data science I like to call "measurability bias" - the entire field of data science is biased toward making decisions on things that are, well, measurable. If you try to apply data science to a problem whose objective function doesn't have robust representative measurements tied to it, you are bound to fail. Being able to read subtle facial cues, measure the energy in a room, basically all of the subtle empathic interactions required to gauge customer satisfaction... we're not there yet.