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If commerce infiltrate our private conversation, it turn from convenience to creepy. Every conversation will invoke a feeling that someone is trying to sell som

If commerce infiltrate our private conversation, it turn from convenience to creepy. Every conversation will invoke a feeling that someone is trying to sell something for profit. This is one of the issues in modern commerce in China. Err, WeChat doesn't have any advertising, notably unlike Google and Facebook.

adventured 7y ago
> Err, WeChat doesn't have any advertising, notably unlike Google and Facebook. What? WeChat does have advertising. "So what does advertising on WeChat look like? For the most part, ads on WeChat are similar to those seen across most social platforms. Brands can create Official Accounts that users can choose to subscribe to." "Brands can also raise awareness by running paid campaigns focused on driving new users to subscribe to their official account." "Other paid popular paid tactics include display banner ads and WeChat Moments. Moments are essentially WeChat’s version of Facebook ads. These populate in a user’s social feed so that they appear native and unintrusive. Advertisers can choose to either place up to six static photos or up to 6-15 second videos." https://www.pmg.com/blog/3-things-to-know-about-advertising-on-wechat/ https://www.pmg.com/blog/3-things-to-know-about-advertising-... "Since Tencent announced WeChat advertising in 2015, we have now helped dozens of brands launch campaigns on the platform." https://www.shenglidigital.com/blog/why-advertisers-should-care-about-wechat-advertising/ https://www.shenglidigital.com/blog/why-advertisers-should-c... "A Comprehensive Guide to WeChat Advertising" https://tenbagroup.com/chinese-marketing/a-comprehensive-guide-to-wechat-advertising/ https://tenbagroup.com/chinese-marketing/a-comprehensive-gui... "Advertising on WeChat: cost, format, targeting, rules & regulations" https://wechatwiki.com/wechat-resources/wechat-advertising-media-buying-guide/ https://wechatwiki.com/wechat-resources/wechat-advertising-m...
- yorwba 7y ago
  They don't show ads for European users to comply with the GDPR, which is why one might get the impression that they don't show ads to anyone.
- contingencies 7y ago
  Brands can create Official Accounts that users can choose to subscribe to. That's not advertising, because it's explicit search, subscribe, opt-in. It's more like an opt-in newsfeed that gets aggregated in to your other alerts. Quite right there are ads in WeChat moments, I had completely forgotten, as they were quite rare when I did use the feature and these days, like many people I don't use that feature... resulting in an experience which is, truthfully and completely without ads.

adventured 7y ago

> Err, WeChat doesn't have any advertising, notably unlike Google and Facebook. What? WeChat does have advertising. "So what does advertising on WeChat look like? For the most part, ads on WeChat are similar to those seen across most social platforms. Brands can create Official Accounts that users can choose to subscribe to." "Brands can also raise awareness by running paid campaigns focused on driving new users to subscribe to their official account." "Other paid popular paid tactics include display banner ads and WeChat Moments. Moments are essentially WeChat’s version of Facebook ads. These populate in a user’s social feed so that they appear native and unintrusive. Advertisers can choose to either place up to six static photos or up to 6-15 second videos." https://www.pmg.com/blog/3-things-to-know-about-advertising-on-wechat/ https://www.pmg.com/blog/3-things-to-know-about-advertising-... "Since Tencent announced WeChat advertising in 2015, we have now helped dozens of brands launch campaigns on the platform." https://www.shenglidigital.com/blog/why-advertisers-should-care-about-wechat-advertising/ https://www.shenglidigital.com/blog/why-advertisers-should-c... "A Comprehensive Guide to WeChat Advertising" https://tenbagroup.com/chinese-marketing/a-comprehensive-guide-to-wechat-advertising/ https://tenbagroup.com/chinese-marketing/a-comprehensive-gui... "Advertising on WeChat: cost, format, targeting, rules & regulations" https://wechatwiki.com/wechat-resources/wechat-advertising-media-buying-guide/ https://wechatwiki.com/wechat-resources/wechat-advertising-m...

yorwba 7y ago
They don't show ads for European users to comply with the GDPR, which is why one might get the impression that they don't show ads to anyone.
contingencies 7y ago
Brands can create Official Accounts that users can choose to subscribe to. That's not advertising, because it's explicit search, subscribe, opt-in. It's more like an opt-in newsfeed that gets aggregated in to your other alerts. Quite right there are ads in WeChat moments, I had completely forgotten, as they were quite rare when I did use the feature and these days, like many people I don't use that feature... resulting in an experience which is, truthfully and completely without ads.