4 ms·
I don't think Ikea needs that kind of PR.
by mongol 7y ago
I don't think Ikea needs that kind of PR.
- Scoundreller 7y agoProbably cheaper than TV/mail advertising per-customer-acquisition or per-additional-dollar-o-profit.
- cloakandswagger 7y agoUntil someone injures themselves climbing up a storage rack, or someone hides in a refrigerator and suffocates. The liability is massive.
- raverbashing 7y agoRefrigerators are safer now
- Scoundreller 7y agoHow?
- scarejunba 7y agoThe ones that fall on people have been outcompeted by friendlier ones after the prey learned. Just evolution as usual.
- raverbashing 7y agoThey have a limit on how much force it takes to open them from the inside Older refrigerators (50's/60's) had a locking handle
- ghostbrainalpha 7y agoYou are correct. It has long been a secret in the advertising industry that adult players of "hide and seek" games are among the most profitable and sought after demographics for purchasing of interior home furnishings. [1] The only problem has been how to narrowly target this highly sought after group of customers. Because they are notoriously difficult to locate.
- aftbit 7y ago[citation needed]
- irrational 7y agoI think OP means IKEA doesn't need any advertisement. Who isn't aware of IKEA? And every IKEA I've ever been in has been so packed that I don't think encouraging more people to shop there is their primary worry.
- johnday 7y agoIKEA is heavily advertised in Europe, and I suspect it has better name recognition here than in the USA.
- mongol 7y agoCould just as well turn off real customers who head home when the store has turned into a playground.
- SketchySeaBeast 7y ago"We prefer the usual no holds barred madhouse where there are no rules. I mean, in hide and seek you're not allowed to ram full speed into someone with your cart with a passive aggressive 'sorry'!"
- chrisweekly 7y agohahahahaha best comment all night