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The decline also comes from the shrinking of ad revenue, just as with all newspapers.
by cafard 7y ago
The decline also comes from the shrinking of ad revenue, just as with all newspapers.
- blueboo 7y agoNo, it really doesn't. Ad revenue is not typically a significant part of the budget of college newspapers.
- ghaff 7y agoMy knowledge of the general case is pretty old. But in my experience it depends. For most campus newspapers, if it's not advertising (or subscriptions?--is that a thing any longer?) then that means they're supported by the university which creates its own issues. Some are supported through donations but I'm pretty sure that's not the norm.
- briandear 7y agoAt The Daily Cougar at the University of Houston, ad revenue was a significant part of the budget. (Don’t know about now, I was an editor there 20 years ago.)
- Double_Org 7y agoMy impression is that many college newspapers lost a lot of ad revenue when it became common for universities to ban them from advertising bars and alcohol.
- LeanderK 7y ago> ban them from advertising bars and alcohol. Why would they be banned from advertising bars? They're just local businesses.
- dr_dshiv 7y agoBecause the "freedom-loving" laws in America require that college students aged 18, 19 and 20 are legally prohibited from drinking.
- Scoundreller 7y agoOne could look at Canadian ones to see if they fared any better, especially those diametrically opposite Albertans and Quebeckers that have an 18 drinking age.
- Scoundreller 7y agoWould have thought recruiters/employers could have made for a lot of revenue.
- katzgrau 7y agoIn my experience managing a college newspaper, ad revenue was a big plus when it was coming in, but the baseline budget was funded by the university, even as an "independent" paper. This is the case at many college papers.