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It seems like their isn't much benefit to brand loyalty here - I would imagine it is easy to simply do a google search for a short term work place in a new city
by roland35 7y ago
It seems like their isn't much benefit to brand loyalty here - I would imagine it is easy to simply do a google search for a short term work place in a new city if you need a change of scenery from the coffee shop!
- jdhawk 7y agoOr they should create a network (like Free ATMs) and allow roaming to a limited extent.
- SamWhited 7y agoI always liked this idea and wish the https://www.atlantacoworking.club/ https://www.atlantacoworking.club/ or similar clubs, collectives, or co-ops would do something similar (instead of it being run by any individual coworking space).
- jdhawk 7y agoYeah, follow the Priority Pass/Golf Course Networks/Gym Franchise model. Pay a little more locally for the ability to Roam in the network.
- pgroves 7y agoDeskpass.com lets you drop into any coworking space in their network. It looks like they are up to 11 cities. You pay a subscription and then the coworking spaces get a flat fee for the day when you actually show up to their space.
- freehunter 7y agoI think it would be amazing to see a co-working brand have locations absolutely everywhere, like 24 hour gyms. One price gets you into any of them and they're all the same. It would help with customer retention because they've already paid $300/mo to get in, so if they move or travel they're not paying someone else. They're sticking with you. I'm surprised WeWork locations are so few and far between, while Snap Fitness has a location on every other corner. There can't be that much more overhead to a co-working space versus a 24 hour fitness center.
- hombre_fatal 7y agoEveryone needs to exercise. WeWork appeals to a tiny fraction of the workforce.
- freehunter 7y ago>Everyone needs to exercise Yes, but not everyone does, and not everyone who has a Snap Fitness membership actually uses it. If that statement held true, Snap Fitness would have a US membership of ~330 million people.
- hombre_fatal 7y agoWell, of course. But exercising can be marketing to everyone. Everyone is potentially in that target market. The same can't be said for WeWork. This is an obvious difference that answers the question to why you don't see WeWork everywhere you see gyms. Even my tiny hometown has a 24-hour fitness. Whether everyone uses their Snap Fitness membership is irrelevant, but notice how just about anyone can be guilted in to a gym membership.
- ericabiz 7y agoThe Coworking Visa already allows this: http://coworking.com/visa http://coworking.com/visa As an added benefit, it's run by some of the people who were originally behind coworking, before WeWork came onto the scene.
- mikeryan 7y agoI'm surprised WeWork locations are so few and far between Where are you located? They have 562 locations, In many large cities, (SF, NYC, Phil - in Mexico City too) at least you can't go a more than a few blocks without getting a WeWork. Its pretty ubiquitous for me when I travel, but I've got a limited circle of cities I hit
- freehunter 7y agoI live in the Midwest. There are two locations in Detroit, 12 centered in downtown Chicago, and one in Columbus. That's it for the entire Midwest.