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But how much would it cost Tazo to upgrade their landing page to be merely mediocre-but-usable? I would think that for a company of Tazo's size and success, the
by Umalu 16y ago
But how much would it cost Tazo to upgrade their landing page to be merely mediocre-but-usable? I would think that for a company of Tazo's size and success, the cost of doing this would be trivial.
- deleted 16y ago[deleted]
- sudont 16y agoWhile the monetary cost is trivial, the amount of effort to turn around management is huge. This happens in a lot of corporations, where the best known subsidiary may have a radically different methodology. In this case, it’s Tazo’s approach to the web. Remember, Tazo is owned by Starbucks, which designs HTML5-featured sites around the iPad. They’re no stranger to a forward-thinking web presence.
- jamesjyu 16y agoSure, if Tazo were a 3 man startup with no bureaucracy or communication overhead, and with a high incentive to change their page. Never underestimate how much effort and time it takes for bigger companies to make seemingly minute changes. The more players involved with a product, the harder it is to make radical changes.
- philwelch 16y agoAccording to Wikipedia, the Tazo subsidiary has about 50 employees.
- sjs 16y agoThen that's another problem they have to solve.
- JoeAltmaier 16y agoTakes a month for EBay to change an icon on a page
- Zak 16y agoI'm wondering why they have a landing page at all, rather than simply directing viewers to the site that opens when you click the link on the landing page.
- pbhjpbhj 16y agoLooks like the result of hiring a designer that thinks they can create (develop) for the web because they learnt flash: <!-- START OF SmartSource Data Collector TAG --> <!-- © 1999-2004 NetIQ Corporation. All rights reserved. --> <!-- V7.0 --> <!-- $DateTime: 2003/10/28 16:26:23 $ --> Hmm, ...