3 ms·
When my health insurance goes up because of it?
by amiga_500 7y ago
When my health insurance goes up because of it?
- cm2012 7y agoFB and Google will never share your PII with a 3rd party in the way you're describing (on purpose - and hacks are few and far between). They will sell permission to advertise to you - and even then, only if you're targeted in a bucket of a couple of thousand real matches or more.
- pbhjpbhj 7y ago"We want to target all people who have a heart condition" ... so FB/G send that advertising and you harvest the click-data and now have a catalogue of people that FB/G believe have heart problems. You then sell that data, or a company owning that data, or whatever, to insurance companies to use in their premium pricing. If the information is going to be used to select users to show a particular advert to then that information is effectively able to be liberated to benefit the advertiser (the one buying the adverts on FB or G) or their customers (the ones buying the amalgamated data). Then there's all the FB linked surveys, like "When will you die? Answer 10 questions to find out!" and that information just happens to be prime info for insurance people to use that they're not allowed to ask you for directly. Maybe the survey company has to make a new "life metric" and sell that data to avoid the insurance company doing something they're not allowed, but surely this is how it's done?
- TeMPOraL 7y agoGiven that you can track who clicked on your ad yourself, this essentially turns Google and FB into a query engine on personal data. Placing a highly-targeted ad is like SELECT [what you can track yourself] FROM person WHERE [match against targeting criteria];. The recent voting manipulation scandals were essentially about using Facebook like this.
- cm2012 7y agoThe data is too messy for that to work in practice.