5 ms·

>Amazon in most contexts refers to the company and not the river or the rainforest. You obviously think that based on your example as completely ridiculous as

>Amazon in most contexts refers to the company and not the river or the rainforest. You obviously think that based on your example as completely ridiculous as it is, and arguably this is very false and only works in the context of the U.S. market, but it's actually completely irrelevant. Amazon, a U.S. based private company that won't be around forever (hopefully not), doesn't get to have wholesale ownership of the .TLD because it named itself after a word used to describe various geographic and cultural entities. That very obviously, rightfully, and justifiably belongs to groups and organizations who have a vested interest on all things "amazon." Not the private, ephemeral company that named itself after these geographic, cultural "things." Amazon owns the trademark. Trademarks only work in the context of markets governed by some set of economic laws and treaties. They do not own the word. This is an absurd conversation to be having, and yet-another-example of why brand TLD's were such a bad idea. ICANN is not in the business of trademarks and it shouldn't be. Brand TLD's are a kind of uber trademark because of how TLD's are structured. It's such a bad idea. Apple the company currently has .apple. A global fruit cultivated over millennia. But somehow Apple the tech company gets it. See here: https://news.ycombinator.com/item?id=19625915 https://news.ycombinator.com/item?id=19625915

ryanlol 8y ago
I'm European and have only visited the US once in my life. I'm certainly not looking at this solely in the context of the US market. Most people in Europe will associate "amazon" with the company, as will most Indians and increasingly the rest of Asia too. People in South America usually don't refer to the rainforest or the river as "amazon". Where are the people who think of amazon as the rainforest or the river? >They do not own the word Of course they don't, but they've got a very legitimate claim to own the TLD. >Apple the company currently has .apple. A global fruit cultivated over millennia. But somehow Apple the tech company gets it. So what? Nobody else wanted that TLD, why shouldn't Apple get it? This is a really strange thing to complain about. Why does the Verisign get .net? A tool used globally to catch fish, birds and other animals for a millenia.
- kadendogthing 8y ago
  >Of course they don't, but they've got a very legitimate claim to own the TLD. Not really. Once trademarks become "things", that trademark ceases to be effective and can rarely be enforced. TLD's are not for trademarks. This isn't complicated. > A tool used globally to catch fish, birds and other animals for a millenia. Because .net, like .com, is shorthand. ".net" is short hand for network. And Verisign is the organization responsible for maintaining that TLD's domain registry. It has nothing to do with branding or trademarks. >A tool used globally to catch fish, birds and other animals for a millenia. This should be your sign that you're just grasping at straws and you're not here to learn or make any kind of substantial argument.
  - ryanlol 8y ago
    >Not really. Once trademarks become "things", that trademark ceases to be effective and can rarely be enforced. TLD's are not for trademarks. This isn't complicated. Amazon (the company) has a very (probably the most) legitimate claim to the gTLD as the word is most often used to refer to the company. I'm not really sure that there's any need to bring trademarks into this. >This should be your sign that you're just grasping at straws and you're not here to learn or make any kind of substantial argument. It's literally the exact argument you made. I suppose this would mean that you're also grasping at straws, maybe we should start some kind of a club?
    - kadendogthing 8y ago
      >It's literally the exact argument you made. No it isn't. What plane of confusion are you on? I literally tried to describe this with shapes and you couldn't grasp it apparently.
      - ryanlol 8y ago
        I think you need to take a break. Your .apple example was pretty silly, nobody else wanted that TLD. Why should Apple not get to have it if they’re the only ones who want to pay a fuckload of money for it?

ryanlol 8y ago

I'm European and have only visited the US once in my life. I'm certainly not looking at this solely in the context of the US market. Most people in Europe will associate "amazon" with the company, as will most Indians and increasingly the rest of Asia too. People in South America usually don't refer to the rainforest or the river as "amazon". Where are the people who think of amazon as the rainforest or the river? >They do not own the word Of course they don't, but they've got a very legitimate claim to own the TLD. >Apple the company currently has .apple. A global fruit cultivated over millennia. But somehow Apple the tech company gets it. So what? Nobody else wanted that TLD, why shouldn't Apple get it? This is a really strange thing to complain about. Why does the Verisign get .net? A tool used globally to catch fish, birds and other animals for a millenia.

kadendogthing 8y ago
>Of course they don't, but they've got a very legitimate claim to own the TLD. Not really. Once trademarks become "things", that trademark ceases to be effective and can rarely be enforced. TLD's are not for trademarks. This isn't complicated. > A tool used globally to catch fish, birds and other animals for a millenia. Because .net, like .com, is shorthand. ".net" is short hand for network. And Verisign is the organization responsible for maintaining that TLD's domain registry. It has nothing to do with branding or trademarks. >A tool used globally to catch fish, birds and other animals for a millenia. This should be your sign that you're just grasping at straws and you're not here to learn or make any kind of substantial argument.
- ryanlol 8y ago
  >Not really. Once trademarks become "things", that trademark ceases to be effective and can rarely be enforced. TLD's are not for trademarks. This isn't complicated. Amazon (the company) has a very (probably the most) legitimate claim to the gTLD as the word is most often used to refer to the company. I'm not really sure that there's any need to bring trademarks into this. >This should be your sign that you're just grasping at straws and you're not here to learn or make any kind of substantial argument. It's literally the exact argument you made. I suppose this would mean that you're also grasping at straws, maybe we should start some kind of a club?
  - kadendogthing 8y ago
    >It's literally the exact argument you made. No it isn't. What plane of confusion are you on? I literally tried to describe this with shapes and you couldn't grasp it apparently.
    - ryanlol 8y ago
      I think you need to take a break. Your .apple example was pretty silly, nobody else wanted that TLD. Why should Apple not get to have it if they’re the only ones who want to pay a fuckload of money for it?