This is our biggest gripe with the service. We have a lot of consumers that ask us to perform gene sequencing for them expecting to get something similar to 23a

This is our biggest gripe with the service. We have a lot of consumers that ask us to perform gene sequencing for them expecting to get something similar to 23andMe. It's always a hurdle to explain the difference between what we do (targeted gene sequencing) and genotyping chip. They're a worlds difference and requires some reading.