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Well, there was an effort in developing the Xserve line as well, apparently it was no problem for Apple to throw the entire Xserve effort in the trash bin. I t

by zppx 16y ago

Well, there was an effort in developing the Xserve line as well, apparently it was no problem for Apple to throw the entire Xserve effort in the trash bin. I think Apple will put less emphasis on the Mac in the next years, simplifying the line and reducing the products in the market, not so fast as he wishes, and this will be a trend in the entire industry, not only Apple. But that's my opinion and not a detailed analysis.

pillsy 16y ago
They ditched the XServe because people just weren't buying them in any noticeable quantities. Apple sells a lot more Macs now then back when Macs were pretty all Apple made, so why would they decide to leave all that money on the table?
- matwood 16y ago
  It's a chicken and the egg thing. People weren't buying them because they were not competitive with other rack servers anymore. By using your logic Apple could just not update the MacPro for a few years and then pull line because 'people weren't buying them.' Apple created the people not buying them situation though.
- Tamerlin 16y ago
  I'm actually a little surprised that they took this long to make the decision to kill off the XServe. Back during the G5 crash-and-burn they stopped publishing separate XServe sales data, merging it into a collective "G5" sales bin, presumably to hide how drastically and quickly G5 sales tailed off after the initial surge of sales, followed by a lot of disappointment when their customers realized that their performance wasn't anywhere near where Apple claimed that it was.
commandar 16y ago
>I think Apple will put less emphasis on the Mac in the next years Apple has already put less emphasis on the Mac. OS X has largely stagnated since 10.5 came out in 2007, right around the time iOS started coming into the picture. And if you look at what's coming in 10.7, it essentially reads like they're trying to turn the desktop into iOS. It's not an approach I'm particularly thrilled about; interfaces that make sense of small, touch-driven displays don't make as much sense on huge, high resolution displays, IMO. But Apple is letting their UI development for the former drive their desktop UI development.

by zppx 16y ago

pillsy 16y ago

They ditched the XServe because people just weren't buying them in any noticeable quantities. Apple sells a lot more Macs now then back when Macs were pretty all Apple made, so why would they decide to leave all that money on the table?

matwood 16y ago
It's a chicken and the egg thing. People weren't buying them because they were not competitive with other rack servers anymore. By using your logic Apple could just not update the MacPro for a few years and then pull line because 'people weren't buying them.' Apple created the people not buying them situation though.
Tamerlin 16y ago
I'm actually a little surprised that they took this long to make the decision to kill off the XServe. Back during the G5 crash-and-burn they stopped publishing separate XServe sales data, merging it into a collective "G5" sales bin, presumably to hide how drastically and quickly G5 sales tailed off after the initial surge of sales, followed by a lot of disappointment when their customers realized that their performance wasn't anywhere near where Apple claimed that it was.

commandar 16y ago

>I think Apple will put less emphasis on the Mac in the next years Apple has already put less emphasis on the Mac. OS X has largely stagnated since 10.5 came out in 2007, right around the time iOS started coming into the picture. And if you look at what's coming in 10.7, it essentially reads like they're trying to turn the desktop into iOS. It's not an approach I'm particularly thrilled about; interfaces that make sense of small, touch-driven displays don't make as much sense on huge, high resolution displays, IMO. But Apple is letting their UI development for the former drive their desktop UI development.