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If you block 3rd party cookies, can the (exact) scenario described in the article still happen ?
by wagutina 8y ago
If you block 3rd party cookies, can the (exact) scenario described in the article still happen ?
- rm999 8y agoPretty sure yes; after Safari started blocking third party cookies by default a few years ago, Google, Facebook, and Microsoft have all started supporting the option to use first party cookies to get around this. As I understand it, they deploy code that stores tracking information on-site using first party cookies, then access that data directly. https://digiday.com/marketing/wtf-what-are-facebooks-first-party-cookies-pixel/ https://digiday.com/marketing/wtf-what-are-facebooks-first-p... https://searchengineland.com/google-analytics-adwords-response-apple-intelligent-tracking-prevention-282233 https://searchengineland.com/google-analytics-adwords-respon... https://searchengineland.com/bing-ads-apple-intelligent-tracking-prevention-response-conversion-tracking-290763 https://searchengineland.com/bing-ads-apple-intelligent-trac... Someone please correct me if my understanding of this is incorrect, I've been out the ad world for awhile (thankfully!)
- wagutina 8y agoThis is terrifying, thx for the answer
- marcosdumay 8y agoYes. There are many ways to identify a person beyond cookies.
- beagle3 8y agoAlso, 90% of sites these days try to access canvas, and don't break if disallowed - which probably means they try to fingerprint; this fingerprint is a '0-party' cookie, in that it correlates but isn't even stored on your machine. Firefox has a setting to stop that in about:config, if you are interested.