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Is the internet really the key? Sears had telephone ordering for catalog items for decades before the internet. Here's a Sears project to produce the catalog
by joezydeco 8y ago
Is the internet really the key? Sears had telephone ordering for catalog items for decades before the internet.
Here's a Sears project to produce the catalog on interactive laserdisc:
https://www.youtube.com/watch?v=ptW0-87C6as https://www.youtube.com/watch?v=ptW0-87C6as
It's from 1981.
- colordrops 8y agoYes the internet was the key. Everyone has been taking advantage of new technology to sell products since the dawn of commerce. What made Amazon great was an understanding of how the internet could be exploited.