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If they show that screen in Norway they will have to be able to prove that it is faster and safer than the others. If not it's misleading marketing according to
by tyfon 8y ago
If they show that screen in Norway they will have to be able to prove that it is faster and safer than the others. If not it's misleading marketing according to the law.
They can say "one of the safest and fastest" browser though.
We've had a number of cases like this over the years where a company makes a statement like "the best pizza in town" and they can't prove it and have to change the text.
- appleflaxen 8y ago> have to change the text that doesn't sound like a particularly threatening consequence
- tyfon 8y agoWell that's just if they comply immediately. If MS resists the authorities will issue daily fines. Not sure how high they go though. It's enough so far that I haven't seen anyone else continue to market in that way after getting noticed.
- pbhjpbhj 8y agoThis is when you get tiny quotation marks added to signage -- "BEST PIZZA EVER" (according to A N Owner). I'm actually OK with non-measurable claims, "best" is abstract, the best pizza is the one in your hand, or something. Now, "biggest"/"fastest"/"$weight"/"$size"/etc. well they better damn well be just that, if you're "footlong" is ever less than a foot (not on average either!) then I want your company crushed until it bleeds money.
- reitanqild 8y ago> This is when you get tiny quotation marks added to signage -- "BEST PIZZA EVER" (according to A N Owner). Not sure that will fly in Norway. Not really into consumer protection laws but I live in Norway and we had this[0] discussion 3 weeks ago about the use of the word "free" and I guess they might be equally picky about "best" as well (a good thing IMO). [0]: https://news.ycombinator.com/item?id=17816096 https://news.ycombinator.com/item?id=17816096