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It is somewhat ironic that Google is probably more privacy focused and has better security than any other company in the fortune 500 and yet they seem to get so
by mrep 8y ago
It is somewhat ironic that Google is probably more privacy focused and has better security than any other company in the fortune 500 and yet they seem to get some of the most negative criticism here.
- i1856511 8y agoYes it is. Personally, I dislike tracking and don't mind disparaging Google for it - but I think in this case reporting like this manages to miss the heart of the problem and mischaracterize the situation.
- ehnto 8y agoYou can be extremely ethical about your factory farm but it's still a factory farm. Google is in the business of utilising your data in the interest of advertising. No matter how you sugar coat it, the core of the business is tracking people and exploiting that data. Are they doing their best to be careful and ethical? It sure seems like it, but that doesn't solve the issue. The free services they and many tech companies provide for free are just payment for your data. The majority of people don't realise this implicit connection and many others do realise it but are happy with the transaction. But it's important to note that they undermine the ability to provide these services more ethically by setting a social norm of incredible services that are "free". Edit: I will add that the cost and benefit to society of this kind of service provision is complex and nuanced, Google has obviously provided incredible value and society has decided that advertising is a fair price to pay, else they wouldn't be around still. But the true effects of immense tracking and advertising are still yet to play out completely.
- rrdelaney 8y agoGoogle is not in the business of selling your data. Google does not sell your data. It’s pretty clear in their privacy policy: https://privacy.google.com/how-ads-work.html https://privacy.google.com/how-ads-work.html Disclaimer: I work at Google.
- Gaelan 8y agoYou're right–people often conflate "selling" with "using internally to sell ads." There's a difference, and it's meaningful, but the point is that Google's business model is based on gathering and exploiting as much data about you as possible
- ma2rten 8y agoThat's not true either, but that's a common misconception. Google makes the bulk of it's ad revenue from search ads. Two people issuing the same search query will see the same ads (for the most part). Hence, Google could still make money without user targeting - unlike Facebook.
- laumars 8y agoTwo people making the same search query wouldn't even produce the same search results, let alone adverts.
- ma2rten 8y agoI'm surprised that this comment was downvoted so much. I actually work at Google. I don't know if anyone is still going to read this, but I thought I would comment just in case. I said "for the most part". There are multiple reasons why different users can see different ads: Ads might be geo targeted ("Only show this to users in New York."). There is some stochasticity in the serving process. Ads can run out of budget. Different data centers might have cached different things in cache. Different advertisers that are eligible to show for a certain query can bid different amounts depending on the user, for example though RLSA [1]. But anyway ads personalization is not essential to Google's business model (except display ads and maybe youtube ads). [1] https://support.google.com/google-ads/answer/2701222?hl=en https://support.google.com/google-ads/answer/2701222?hl=en
- laumars 8y agoI like how you say "personalised ads are now essential aside all those times it is". The fact remains, personalised ads is always going to be far more profitable than non-personalised ads. You don't need to be an insider in Google to understand this. Moreover Google didn't even invent the concept of personalised adverts to begin with. I'm old enough to remember when we had the same arguements about supermarket loyalty cards which track your purchases and sends out personalised deals. Now people just accept that happens but there was a massive uproar about it back in the 80s or 90s (I forget precisely when but it was a good few years ago now). I honestly don't blame Google for doing what they're doing. It makes perfect business sense. What I do object to is Google employees (assuming you are who you say you are) trying to argue that Google don't make a business from personalised ads when it's pretty easy to prove they do and nearly every single member of HN has observed that it action. For the record, I also object to people argue who "X is definitely not y" while acknowledging that there are a whole plethora of examples where their arguement isn't completely factually accurate - that kind of dumb get out clause is just insult on everyone's intelligence.