4 ms·

If the app is a singular product that only exists on mobile, then fine you bake the Apple/Google tax into your price. for content subscription businesses that

If the app is a singular product that only exists on mobile, then fine you bake the Apple/Google tax into your price. for content subscription businesses that are multi-platform its a bit of an absurd situation. You can't really charge 50% more on mobile platforms. Depending on where your user randomly decides to sign up your revenue and lifetime value of that user is suddenly 2/3rds of what it otherwise would be, despite costs being the same.

pvg 8y ago
The cut is 15% so even if you passed it on to your consumers, which nobody does, you wouldn't charge 50% more.
- opencl 8y ago
  Apple's subscription cut is 15% after the subscription has been active for a year, it's 30% for the first year.
  - pvg 8y ago
    Not for Netflix, who is doing most of the complaining here.
    - MBCook 8y ago
      It should apply to anyone doing subscription billing through the App Store.