5 ms·

Other than unlikely damage to the total user critical mass effect, what does YouTube potentially lose from kicking blender out?

zAy0LfpBZLC8mAC 8y ago
Visibility for a viable alternative?
tmpz22 8y ago
It seems like Google is pretty conscious of their own PR, presumably actions like this alert Youtube employees that everything they do isn't in the best interest of humanity.
- NegativeLatency 8y ago
  > It is difficult to get a man to understand something, when his salary depends upon his not understanding it. I doubt most of them care. Even if some engineers care, I really doubt that the product team does in a circumstance like this.
- flukus 8y ago
  Google employees work for the worlds largest spyware company. They aren't worried about being ethical.
  - Xorlev 8y ago
    That's a pretty broad brush you're painting with. Maybe avoid sweeping generalities.
  - thisacctforreal 8y ago
    I agree with the first sentence but not the second. I think a lot of employees are just not taking a step back to look at the sum of the parts they are helping to build, or maybe they have optimism/trust in their leaders to not fuck everyone over, and others might just draw their line further down the sand (e.g. no Pentagon contracts). I imagine a brave few are also working to change it for the better from within. I'd definitely choose to work at Apple instead though, Google seems fundamentally creepy these days.
Applejinx 8y ago
Nothing. They gain by use of a chilling effect: most of the seemingly negative actions and expectations they're known for, tend to rebound in favor of their core business. It's all meant to be Logan and Jake Paul and PewDiePie and whatever will drive low-quality mass views so long as the viewer quality isn't so low that they're losing advertisers. At a scale like this, it's just pure statistics. This is not damage. This is benefit, in terms of getting other content creators in line. The message is clear.
- laken 8y ago
  Funnily enough, PewDiePie is no longer on YouTube's good-side, and virtually all of his newly uploaded videos get demonetized by YouTube. He's no longer "advertiser-friendly"
  - andai 8y ago
    Why am I hearing this about almost everyone I watch? Isn't that a lose-lose-lose for creators, YouTube and advertisers?
    - Skunkleton 8y ago
      It is likely that PewDiePie has a negative enough image that YouTube believes that associating a given brand with his content will not generate ROI for the advertisers. By demonetizing these videos 1) the advertisers win because their ads are shown more frequently in "profitable" spots, 2) YouTube wins because they build trust with their advertisers, and 3) YouTube wins again because they don't have to pay out to the content creator for valueless ad spots.
      - lackbeard 8y ago
        PewDiePie viewers aren't profitable to advertisers?
        monetus 8y ago
chris_wot 8y ago
They lose high quality content and have indirectly caused the promotion of a competitor. Also exposes their inability to answer basic questions, giving rise to questions from creators about their value and longevity on the Youtube platform.
elsjaako 8y ago
The blender foundation is more likely than other groups to make something different work. Once something else works, it can start to get traction. This is unlike other content creators, who migh not have the technical skills to try a new platform, or might rely on youtube to get views.
notatoad 8y ago
YouTube has little to no competition right now. By kicking blender out, they're forcing blender to promote an alternative to YouTube.
- blihp 8y ago
  That is potentially the real story here, IMO. Ton has a track record of doing amazing things with impossibly small amounts of money. Given that his interests are in (video) content production, I'm not sure YouTube really thought through how this could play out...
  - DoctorOetker 8y ago
    Actually the timing (near EU upload filter laws) seems to indicate they didn't dare do this before, and fully realized this danger.
    - notatoad 8y ago
      Not sure what the EU filter laws have to do with anything here?

zAy0LfpBZLC8mAC 8y ago

Visibility for a viable alternative?

tmpz22 8y ago

It seems like Google is pretty conscious of their own PR, presumably actions like this alert Youtube employees that everything they do isn't in the best interest of humanity.

NegativeLatency 8y ago
> It is difficult to get a man to understand something, when his salary depends upon his not understanding it. I doubt most of them care. Even if some engineers care, I really doubt that the product team does in a circumstance like this.
flukus 8y ago
Google employees work for the worlds largest spyware company. They aren't worried about being ethical.
- Xorlev 8y ago
  That's a pretty broad brush you're painting with. Maybe avoid sweeping generalities.
- thisacctforreal 8y ago
  I agree with the first sentence but not the second. I think a lot of employees are just not taking a step back to look at the sum of the parts they are helping to build, or maybe they have optimism/trust in their leaders to not fuck everyone over, and others might just draw their line further down the sand (e.g. no Pentagon contracts). I imagine a brave few are also working to change it for the better from within. I'd definitely choose to work at Apple instead though, Google seems fundamentally creepy these days.

Applejinx 8y ago

Nothing. They gain by use of a chilling effect: most of the seemingly negative actions and expectations they're known for, tend to rebound in favor of their core business. It's all meant to be Logan and Jake Paul and PewDiePie and whatever will drive low-quality mass views so long as the viewer quality isn't so low that they're losing advertisers. At a scale like this, it's just pure statistics. This is not damage. This is benefit, in terms of getting other content creators in line. The message is clear.

laken 8y ago
Funnily enough, PewDiePie is no longer on YouTube's good-side, and virtually all of his newly uploaded videos get demonetized by YouTube. He's no longer "advertiser-friendly"
- andai 8y ago
  Why am I hearing this about almost everyone I watch? Isn't that a lose-lose-lose for creators, YouTube and advertisers?
  - Skunkleton 8y ago
    It is likely that PewDiePie has a negative enough image that YouTube believes that associating a given brand with his content will not generate ROI for the advertisers. By demonetizing these videos 1) the advertisers win because their ads are shown more frequently in "profitable" spots, 2) YouTube wins because they build trust with their advertisers, and 3) YouTube wins again because they don't have to pay out to the content creator for valueless ad spots.
    - lackbeard 8y ago
      PewDiePie viewers aren't profitable to advertisers?
      - monetus 8y ago

chris_wot 8y ago

They lose high quality content and have indirectly caused the promotion of a competitor. Also exposes their inability to answer basic questions, giving rise to questions from creators about their value and longevity on the Youtube platform.

elsjaako 8y ago

The blender foundation is more likely than other groups to make something different work. Once something else works, it can start to get traction. This is unlike other content creators, who migh not have the technical skills to try a new platform, or might rely on youtube to get views.

notatoad 8y ago

YouTube has little to no competition right now. By kicking blender out, they're forcing blender to promote an alternative to YouTube.

blihp 8y ago
That is potentially the real story here, IMO. Ton has a track record of doing amazing things with impossibly small amounts of money. Given that his interests are in (video) content production, I'm not sure YouTube really thought through how this could play out...
- DoctorOetker 8y ago
  Actually the timing (near EU upload filter laws) seems to indicate they didn't dare do this before, and fully realized this danger.
  - notatoad 8y ago
    Not sure what the EU filter laws have to do with anything here?