The idea was to use them as fantasy fulfillment: take any A level film or music artist, and many consumers will pay for a video clip of them as Black Panther or

The idea was to use them as fantasy fulfillment: take any A level film or music artist, and many consumers will pay for a video clip of them as Black Panther or you-name-it high grossing entertainment of the moment. You put yourself in, willingly, and for cost reduction allow product placements.