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I guess I dont see the outrage. As someone who has been privy to tools (hidden api enablers) that some would consider darker "hat" I've been able since I was in
by ecommerceguy 9y ago
I guess I dont see the outrage. As someone who has been privy to tools (hidden api enablers) that some would consider darker "hat" I've been able since I was invited to beta test FB Product Ads in 2012, to cross pollinate an audience of people that like mint gum and are fans of Willie Nelson. Throw in local roasted buyers and late risers and I may have a super niche that nails a 800% ROI. Really powerful.
edit - and very happy, high ltv (as the kpi is known as) customers.
- jes5199 9y agoI have a friend who was working in web advertising back when it leaked out that Verizon was injecting unique IDs into their users' web browsers. This friend said, "What's the big deal? Everybody already knows about this, and at my company we haven't been able to get it to work for anything anyway!" ... I think it's possible to be too close to be objective. We get used to the "power" and not realize that the people who use these services in a non-expert way would consider those same tools "abuse".
- krageon 9y agoIt's important to consider that when you work in any kind of advertising capacity, you are already part of the problem. Anything you have to say that moderates how big of an issue it is should already be suspect to anyone with even a modicum of critical thinking ability. At that point you could try to ask yourself whether or not what you're doing is truly ethical. Maybe then we'd collectively get somewhere.