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Advertising as a business is nearly 200 years old. Seems pretty future-proof.
by guyzero 9y ago
Advertising as a business is nearly 200 years old. Seems pretty future-proof.
- staunch 9y ago1. Internet advertising is 20 years old, which is the business model that is at risk. 2. It doesn't make sense to suggest that the future will be like the past, particularly in the modern world of rapidly accelerating technological progress.
- bduerst 9y agoYep. As technology changes, so do the mediums by which advertising takes place (i.e. print -> radio -> TV -> online -> social). As long as there are imperfect markets and unequal distribution of information, there will be advertising. How that advertising is performed will continue to change drastically over time.