Any idea what happened around July 7 that would've caused those dips in almost every chart? I initially thought the July 4 holiday, but I would imagine more peo

Any idea what happened around July 7 that would've caused those dips in almost every chart? I initially thought the July 4 holiday, but I would imagine more people would actually be using Snapchat on that day. Perhaps it's the hangover day on July 5th?