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The funny thing is that most business schools drill "customer focus" into their students' heads. But I suppose it's one thing to gain knowledge second-hand, and
by charlesism 9y ago
The funny thing is that most business schools drill "customer focus" into their students' heads. But I suppose it's one thing to gain knowledge second-hand, and another to gain it through life experience :(
- api 9y agoCustomer focus is pretty easy to misinterpret as "snow over the customer to sell them in the short term so you can flip it to dumb investors." It's also sometimes a bit more honest in the sense that a lot of these biz-school graduates have no idea about anything other than business. Being customer focused means gathering what the customer wants and then promising to deliver it and then attempting to do so... and finding out it violates the laws of physics or costs 1000X what they estimated.
- charlesism 9y agoYep, people just hear what they want to hear. As an aside, I think a more telling example of "customer focus" would be how a business handles things after they "find out it violates the laws of physics" etc. I get the feeling a lot of the "hustle" crowd would deal with that by bending the truth. Customer focus would be: keeping the clients informed early as possible, and some sort of gesture to make things up to them. Basically, "do unto others"
- candiodari 9y agoTo be fair, customers are as guilty of that as those business types are. There's plenty of customers who'll hear what they want to hear ... no matter what the supplier's engineers say (if they're even consulted at all).