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For trendy consumer startups like Twitter and Groupon, I can imagine that the name does affect word-of-mouth. But in general, I think most products could be cal
by qq66 16y ago
For trendy consumer startups like Twitter and Groupon, I can imagine that the name does affect word-of-mouth. But in general, I think most products could be called anything and succeed. Meebo is an idiotic name but they have millions of users because their product is solid.
- pbhjpbhj 16y agoI upvoted you but I disagree completely. Names are of vital importance. Meebo may sound idiotic to you but it's rhythm and sound fit the web-2.0 ethos, it's short, easy to spell, easy to share, lends itself to verb-ising, including "me" suggests personal communication and "-bo" links with other site name (I've never heard of it, but I'm guessing it's a myspace/bebo mix based on the name) ...
- qq66 16y agoI think most opinions of names are post-hoc rationalizations. I think that if Meebo was a failure we would all think it was a stupid name.
- pbhjpbhj 16y agoWhen Snickers started in Britain everyone expressed the idea that it sounded stupid and Mars Co used this as part of the advertising angle ("[corny French accent]'av' you got the snickers?"). Was/Is it a better name than Marathon? Don't know. Also are you really claiming that you're the only person able to avoid post hoc analysis? Or indeed that you're immune to it. Perhaps you only think it sounds stupid because you think the product is stupid or because of the style they use to market it.