Yes, sort of. When you are in a crisis you want specific things to be done right now. Trump promised that while Clinton offered vague wonky rhetoric that sounde

Yes, sort of. When you are in a crisis you want specific things to be done right now. Trump promised that while Clinton offered vague wonky rhetoric that sounded like empty platitudes. She is far better qualified to actually do something but she didn't communicate that she really gets the magnitude of the problem. If Clinton had acknowledged the magnitude of the economic and social crisis afflicting the interior and then offered e.g. a 10 point plan of specific actions to help she would have won, possibly by a large margin.