Background beacon services or location services also suffer from this although I'm not always sure whether it is the OS author or the manufacturer. The trick h

Background beacon services or location services also suffer from this although I'm not always sure whether it is the OS author or the manufacturer. The trick here is that these manufacturers know that people will try a different phone if they believe that one brand or another's battery won't last very long. (Ironically they probably all buy batteries from Samsung) It drives me mad since our company provides software and hardware that does beacon and geofencing related tasks but the flip side is that I also know that when my Samsung battery is half that of my Wife's phone even though its 2 years newer, I'm definitely starting to think to myself 'maybe I should switch to an iPhone'. I think the real issue here is probably people wanting to do more than batteries really permit at the moment and its a frustrating tug of war. The obvious answer in my mind is to give users the power to choose what they want. Its fine for manufacturers to choose defaults that will work for non power users.