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The refined logo ("graphic tightening" for better digital reproduction) was introduced in 1998.

• pbhjpbhj 9y ago
  I see they closed the O, widened spacing of the gaps in the prongs of the E, opened the gap in the G, closed the space between the L+E (filled it with outline colour instead of background). Did they also narrow the letters a little (flatten horizontally)? Anything I missed. I can see what would reduce file size, remove some jaggies on colour boundaries of highly compressed images but it seems more likely to be effective with logoed merchandise (like dye-sub t-shirts, etc.). Is there any good analysis somewhere of what the redesign achieved digitally?
  • nayuki 9y ago
    The new logo thickens the yellow border, and removes fine details such as the yellow line between L and E, and the yellow line within the O. I think in the print world you can assume decent quality like 300 DPI. Whereas the new logo, with its thickening or removal of fine details, is more friendly toward low-resolution computer displays. Look at what happens when those two logos are resized to 60×60 pixels, for example.