3 ms·

Because they used the 2.5 billion to buy planes which they used to make money.

• pbhjpbhj 9y ago
  They were already making money with the planes they had, realistically they can't suddenly make £10s of millions more just because they have replaced those with new planes. They can buy/set up new routes but that's going to be more cost. They only way I see it working is something with investors, but how does that work with a public company, surely not a new share class? Most likely option I see is that this is mainly spin from Branson??
• sjg007 9y ago
  Yes it's a spin by Branson to suggest that the planes were the solution to seat back entertainment. They'd have done the planes anyway because it's grow or die. The bigger risk today is Wow! and norweigan airlines with cheap flights. But I've always found virgin to be a good experience for a fair price. On transatlantic flights, BA is more expensive for less and the American carriers are just awful. They get away with it because their hub-spoke routes have little competition.