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Everything I know about business I learned from Joel on Software. This sounds to me like trying to sell (essentially) the same product at a higher price point
by dzdt 9y ago
Everything I know about business I learned from Joel on Software. This sounds to me like trying to sell (essentially) the same product at a higher price point to users who are willing to pay more, to maximize profits. See Joel's "Camels and Rubber Duckies": https://www.joelonsoftware.com/2004/12/15/camels-and-rubber-duckies/ https://www.joelonsoftware.com/2004/12/15/camels-and-rubber-...
- marcosdumay 9y agoIt's called market segmentation. MS does this to windows since... I'd say since Windows was a thing, but I don't know how they sold versions 1 and 2. So, since Windows 3. Yet, if you segment your market too much, people stop knowing the segment they belong, and stop playing the game.
- dmead 9y agothey spent the early years (including 3.x) competing with ibm. note the "power windows" language on the side pic https://en.wikipedia.org/wiki/Windows_1.0 https://en.wikipedia.org/wiki/Windows_1.0