Google is not the only search engine available. Bing has still a big market share in the US, Yandex in Russia, and Seznam in the Czech Republic. Nevertheless, t

Google is not the only search engine available. Bing has still a big market share in the US, Yandex in Russia, and Seznam in the Czech Republic. Nevertheless, the dominance of Google often means that SEO follows their ideas but often we see SEO masters adjusting to these search engines too because they want to reach also their users.