3 ms·

Seems like an honest mistake, but I am a bit surprised whatever system they have in place for email doesn't do this automatically.

somid3 9y ago
Precisely. I believe it was on purpose.
pbhjpbhj 9y ago
It speaks of a dysfunctional organisation IMO. Surely the CEO didn't send this out without it passing through an editing process and through some IT people (if they did then that may be worse). Why didn't they flag the issue? Are they incompetent; too afraid?? Regardless of whether there's a strict requirement to meet CAN-SPAM _all_ company emails should be following the spirit of that regulation, even those sent out in less regulated jurisdictions.
- bentruyman 9y ago
  I hate reactions like this. You've deduced that Etsy.com is likely a "dysfunctional organisation" for the mistake of missing an "Unsubscribe" link in a single email. If that's all it takes, we certainly live in an incredibly dysfunctional world (which is sort of true, I guess). Way too often I see people in this industry pretend as though everyone else is expected to conform to the strictest of standards yet the same rules never seem to apply to our own self-created fires. "Google Apps is down! Clearly Google has some quality control issues!" Or maybe a well-intentioned human made a small unhandled error.
  - pbhjpbhj 9y ago
    The are a few possible scenarios but none of them look good to me: how do you think it's possible for a CEO to send out emails without, presumably, them being checked for legislative compliance. Like Etsy don't have an email template? Or don't have anyone in ITS who knows about CAN-SPAM? Or the boss over-ruled them? Or the org didn't care about spam? Or everyone was too afraid to mention it? Or ... You can say "they just left it out", but how? If Etsy was a startup or 3 person business then, OK, it's a reasonable excuse. (Etsy have more than 600 employees according to Google search.) Yes errors happen, this one looks bad for the organisation to me.

somid3 9y ago

Precisely. I believe it was on purpose.

pbhjpbhj 9y ago

It speaks of a dysfunctional organisation IMO. Surely the CEO didn't send this out without it passing through an editing process and through some IT people (if they did then that may be worse). Why didn't they flag the issue? Are they incompetent; too afraid?? Regardless of whether there's a strict requirement to meet CAN-SPAM _all_ company emails should be following the spirit of that regulation, even those sent out in less regulated jurisdictions.

bentruyman 9y ago
I hate reactions like this. You've deduced that Etsy.com is likely a "dysfunctional organisation" for the mistake of missing an "Unsubscribe" link in a single email. If that's all it takes, we certainly live in an incredibly dysfunctional world (which is sort of true, I guess). Way too often I see people in this industry pretend as though everyone else is expected to conform to the strictest of standards yet the same rules never seem to apply to our own self-created fires. "Google Apps is down! Clearly Google has some quality control issues!" Or maybe a well-intentioned human made a small unhandled error.
- pbhjpbhj 9y ago
  The are a few possible scenarios but none of them look good to me: how do you think it's possible for a CEO to send out emails without, presumably, them being checked for legislative compliance. Like Etsy don't have an email template? Or don't have anyone in ITS who knows about CAN-SPAM? Or the boss over-ruled them? Or the org didn't care about spam? Or everyone was too afraid to mention it? Or ... You can say "they just left it out", but how? If Etsy was a startup or 3 person business then, OK, it's a reasonable excuse. (Etsy have more than 600 employees according to Google search.) Yes errors happen, this one looks bad for the organisation to me.