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Kind of depressing. These people cash in on our desire to escape from the grind. The irony is that they now live a life of product placement and "brand alliance

Kind of depressing. These people cash in on our desire to escape from the grind. The irony is that they now live a life of product placement and "brand alliances". The post ends with a casual admission that they make sure all pictures include the girl in a bikini. For maximum likes. The glamerous world of repping products and "creating authentic brand experiences" doesn't seem so glamerous to me.

panglott 10y ago
Why? There's nothing wrong with cashing in on our desire to escape from the grind. The winter here in the upper South is an especially difficult season for me, since it's unpleasant to spend much time outside, and I absolutely want to watch videos of people cruising around the Caribbean or bicycle touring the Mediterranean or hiking trails. I'm glad people are able to go out and spend their lives making those kind of videos at all, and I'm not surprised that there's a lot of work to it. Although I do try to avoid the channels that heavily exploit the women-in-bikinis thing, and prefer ones that are honest about the gritty and unpleasant details, like toilet repair.
- shanemhansen 10y ago
  I think I must not have been very clear. I'm not surprised that living in a van can be tough. I'm not surprised that documenting things or creating videos is hard work too. My dissonance is that if you watch these videos most of them are full of rhetoric like "my generation doesn't like to settle" "I did what I was told went to college, found myself at a soulless marketing company and realized that I needed more" "I dare to think different" "I've never been a conformist". But if you read the article they are right in the middle of the world they hate. There life's work is product placement, brand repping, and promoting the superficial. Their youtube and instagram channels aren't documentaries of their lifestyle, they are just outlets for corporate attempts at growth hacking via sponsored photoshoots.
- deleted 10y ago
  [deleted]
amelius 10y ago
Yeah, when I'm at work and I see those kind of pictures, I always long for the holidays. Conversely, when I'm on a holiday and think of a cool project, I always long back to my desk :) Anyway, these bloggers need to upgrade to VR.
mikestew 10y ago
The irony is that they now live a life of product placement and "brand alliances". To restate what I think you're getting at, I had the same impression as you: they escaped the grind on to fall right back into the grinder. Running around in a loaner van, "we need content!" Making sure we get the girlfriend to pose in skimpy clothes. Making sure to mention the products. They answer to The Man more than I do in my 9-5.

panglott 10y ago

Why? There's nothing wrong with cashing in on our desire to escape from the grind. The winter here in the upper South is an especially difficult season for me, since it's unpleasant to spend much time outside, and I absolutely want to watch videos of people cruising around the Caribbean or bicycle touring the Mediterranean or hiking trails. I'm glad people are able to go out and spend their lives making those kind of videos at all, and I'm not surprised that there's a lot of work to it. Although I do try to avoid the channels that heavily exploit the women-in-bikinis thing, and prefer ones that are honest about the gritty and unpleasant details, like toilet repair.

shanemhansen 10y ago
I think I must not have been very clear. I'm not surprised that living in a van can be tough. I'm not surprised that documenting things or creating videos is hard work too. My dissonance is that if you watch these videos most of them are full of rhetoric like "my generation doesn't like to settle" "I did what I was told went to college, found myself at a soulless marketing company and realized that I needed more" "I dare to think different" "I've never been a conformist". But if you read the article they are right in the middle of the world they hate. There life's work is product placement, brand repping, and promoting the superficial. Their youtube and instagram channels aren't documentaries of their lifestyle, they are just outlets for corporate attempts at growth hacking via sponsored photoshoots.
deleted 10y ago
[deleted]

amelius 10y ago

Yeah, when I'm at work and I see those kind of pictures, I always long for the holidays. Conversely, when I'm on a holiday and think of a cool project, I always long back to my desk :) Anyway, these bloggers need to upgrade to VR.

mikestew 10y ago

The irony is that they now live a life of product placement and "brand alliances". To restate what I think you're getting at, I had the same impression as you: they escaped the grind on to fall right back into the grinder. Running around in a loaner van, "we need content!" Making sure we get the girlfriend to pose in skimpy clothes. Making sure to mention the products. They answer to The Man more than I do in my 9-5.