6 ms·

> "$59 million in revenue in 2015 to nearly $400 million in 2016" Valuation at 60x 2016 revenue with no profit? Oh boy. Aside from that, who uses Snapchat?

by notadoc 10y ago

GavinMcG 10y ago
People under 25.
muhfuhkuh 10y ago
>who uses Snapchat? You're kidding, right? It passed 300 million monthly users almost a year ago. We're all tech fuddy-duddies here, still stuck on linkedin and email FWDs, we don't know nuttin' bout dat snap.
- jonknee 10y ago
  > You're kidding, right? It passed 300 million monthly users almost a year ago. And not much more since then... Growth fell of a cliff once FB started to focus on copying their features (see Instagram Stories).
- notadoc 10y ago
  Right but aren't many kids using Instagram and other Facebook products now that they have adopted the Snapchat features? That's what I keep hearing anyway, no idea if it's reality or not.
DanBC 10y ago
>> who uses Snapchat? This doctor: http://www.bbc.co.uk/news/technology-38314539 http://www.bbc.co.uk/news/technology-38314539 > UK teaching surgeon Dr Shafi Ahmed has "livestreamed" an operation using Snapchat spectacles, which are sunglasses with a small camera integrated, allowing the wearer to record what they are seeing. (I think he had the @NHS twitter account for this week (27th March through to 5th April)
- trevyn 10y ago
  Hah, he kept the dark sunglass lenses in, too.
- notadoc 10y ago
  I recall similar behavior with Google Glass, I think medicine remains one of the better immediate use cases of face cameras/wearables.
hdctambien 10y ago
Every single student in the high school I teach at uses Snapchat. All day. Every day.
- TorKlingberg 10y ago
  On the other hand, high school apps tend to be fads that die out quickly. The college demographic is more sticky.
  - ssully 10y ago
    I graduated college in 2015 and I would say Snapchat is just as popular amongst my friend group as when we first started using it. When my younger family members who are in high school and college want to contact me, they always start the conversation on Snapchat. It's all anecdotal, but I think Snapchat has been outside the fad phase for awhile now.
    - smogcutter 10y ago
      But that's exactly the point: snapchat hasn't been around for very long at all. Myspace and livejournal both stuck around for a bit too, doesn't mean they weren't fads. You may not grow out of snapchat, but the youngs are guaranteed to move on to something else. That's the way it's gone for everything else, no reason for snapchat to be any different. Doesn't mean they can't build a business around the audience they have, but I think expecting that audience to continue to grow significantly over the long term is a mistake.
- theklub 10y ago
  When I was in high school we all used AIM
  - Keyframe 10y ago
    We passed hand-written notes
    - 10y ago
_RPM 10y ago
I just deleted it from my phone. Only reason I installed it was because a girl I was seeing wanted me to.
- notadoc 10y ago
  I find this funny because that exact reason applies to multiple people I know as well.
- systematical 10y ago
  Ditto. Except I haven't deleted it, but will probably be the first to go when I need space. I have no need for pictures that disappear.
andorov 10y ago
The oldest demographic age target for their advertising is 35+
- ovulator 10y ago
  My 4 1/2 old used to love it, but I think she has started to outgrow it.
mcast 10y ago
Snapchat is immensely more popular than Facebook for anyone under 25. They change and iterate their UI/UX quite often to confuse (keep away) adults from using it and "ruining" it for the younger audience.
- millettjon 10y ago
  Does anyone have a by country breakdown of snapchat users and growth? In Chile in my kids circle of friends, they used it a bit last year but have all deleted it now in favor of musically. Everyone here (kids and adults) also have whatsapp and I think the value of snapchat is even further diminished now that whatsapp is starting to clone some of the features.
- notadoc 10y ago
  I could see that, I thought Instagram and WhatsApp were popular with kids though.
- gpawl 10y ago
  that's so weird -- how could an adult intrude into a kid's snapchat conversation with other kids?
  - sand500 10y ago
    If you post something to your story and that might be OK if only people your age see it but you wouldn't your parents to see it. Just like how people use Facebook before all their parents joined too.

> "$59 million in revenue in 2015 to nearly $400 million in 2016" Valuation at 60x 2016 revenue with no profit? Oh boy. Aside from that, who uses Snapchat?

by notadoc 10y ago

> "$59 million in revenue in 2015 to nearly $400 million in 2016" Valuation at 60x 2016 revenue with no profit? Oh boy. Aside from that, who uses Snapchat?

GavinMcG 10y ago

People under 25.

muhfuhkuh 10y ago

>who uses Snapchat? You're kidding, right? It passed 300 million monthly users almost a year ago. We're all tech fuddy-duddies here, still stuck on linkedin and email FWDs, we don't know nuttin' bout dat snap.

jonknee 10y ago
> You're kidding, right? It passed 300 million monthly users almost a year ago. And not much more since then... Growth fell of a cliff once FB started to focus on copying their features (see Instagram Stories).
notadoc 10y ago
Right but aren't many kids using Instagram and other Facebook products now that they have adopted the Snapchat features? That's what I keep hearing anyway, no idea if it's reality or not.

DanBC 10y ago

>> who uses Snapchat? This doctor: http://www.bbc.co.uk/news/technology-38314539 http://www.bbc.co.uk/news/technology-38314539 > UK teaching surgeon Dr Shafi Ahmed has "livestreamed" an operation using Snapchat spectacles, which are sunglasses with a small camera integrated, allowing the wearer to record what they are seeing. (I think he had the @NHS twitter account for this week (27th March through to 5th April)

trevyn 10y ago
Hah, he kept the dark sunglass lenses in, too.
notadoc 10y ago
I recall similar behavior with Google Glass, I think medicine remains one of the better immediate use cases of face cameras/wearables.

hdctambien 10y ago

Every single student in the high school I teach at uses Snapchat. All day. Every day.

TorKlingberg 10y ago
On the other hand, high school apps tend to be fads that die out quickly. The college demographic is more sticky.
- ssully 10y ago
  I graduated college in 2015 and I would say Snapchat is just as popular amongst my friend group as when we first started using it. When my younger family members who are in high school and college want to contact me, they always start the conversation on Snapchat. It's all anecdotal, but I think Snapchat has been outside the fad phase for awhile now.
  - smogcutter 10y ago
    But that's exactly the point: snapchat hasn't been around for very long at all. Myspace and livejournal both stuck around for a bit too, doesn't mean they weren't fads. You may not grow out of snapchat, but the youngs are guaranteed to move on to something else. That's the way it's gone for everything else, no reason for snapchat to be any different. Doesn't mean they can't build a business around the audience they have, but I think expecting that audience to continue to grow significantly over the long term is a mistake.
theklub 10y ago
When I was in high school we all used AIM
- Keyframe 10y ago
  We passed hand-written notes
  - 10y ago

_RPM 10y ago

I just deleted it from my phone. Only reason I installed it was because a girl I was seeing wanted me to.

notadoc 10y ago
I find this funny because that exact reason applies to multiple people I know as well.
systematical 10y ago
Ditto. Except I haven't deleted it, but will probably be the first to go when I need space. I have no need for pictures that disappear.

andorov 10y ago

The oldest demographic age target for their advertising is 35+

ovulator 10y ago
My 4 1/2 old used to love it, but I think she has started to outgrow it.

mcast 10y ago

Snapchat is immensely more popular than Facebook for anyone under 25. They change and iterate their UI/UX quite often to confuse (keep away) adults from using it and "ruining" it for the younger audience.

millettjon 10y ago
Does anyone have a by country breakdown of snapchat users and growth? In Chile in my kids circle of friends, they used it a bit last year but have all deleted it now in favor of musically. Everyone here (kids and adults) also have whatsapp and I think the value of snapchat is even further diminished now that whatsapp is starting to clone some of the features.
notadoc 10y ago
I could see that, I thought Instagram and WhatsApp were popular with kids though.
gpawl 10y ago
that's so weird -- how could an adult intrude into a kid's snapchat conversation with other kids?
- sand500 10y ago
  If you post something to your story and that might be OK if only people your age see it but you wouldn't your parents to see it. Just like how people use Facebook before all their parents joined too.