Playing politics as a retailer seems like a deal with the devil. At some point parties and power shift, and you are attached to a side now. They should know bet

Playing politics as a retailer seems like a deal with the devil. At some point parties and power shift, and you are attached to a side now. They should know better. Unless your biz is directly political, maybe you should focus on your sector instead of chasing popular fancy in unrelated areas. The correct answer is to actually let the market decide, not the marketing.