5 ms·
As someone who never really "got" Snapchat, I found this interesting: >Snapchat has done an impressive job soaking up attention by covering three different use
by fnovd 10y ago
As someone who never really "got" Snapchat, I found this interesting:
>Snapchat has done an impressive job soaking up attention by covering three different use cases with a single app: private messaging, social media Stories broadcasting, and professional Discover content. These work together to give people something to do even if their friends don’t post interesting stories, they’re waiting for people to reply, or they don’t resonate with the featured publishers.
- ben_jones 10y agoMost people between the ages of 10-30 have been conditioned to pull out their phone during the slightest feeling of boredom, awkwardness, loneliness, or of course notification noise / buzz. It then becomes a question of which App gets opened first which usually is decided by the amount of 'reward' generated by the action. I can only speak to my demo, but the order is usually: Tier 1: * Text messaging * Snapchat Tier 1.5: * Tinder * Mobile games (only applies to a subset of users 'gamers') Tier 2: * Facebook * Instagram Tier 3: * Browser * Mobile games (most people) * Other You'll notice personal communications falls above content sharing. Snapchat is a definitive type of personal communication and is pretty firmly planted (IMO).
- xenihn 10y agoI'd put Imgur and Reddit in tier 1
- wapz 10y agoDo people just browse Imgur or what is there to do? I've never gone to the site other than to upload or through a link (mostly from Reddit).
- nicky0 10y agoYes you just browse it. It has public posts and comments. Most of the popular images become popular on Imgur first, then they make their way to Reddit.
- xenihn 10y agoYes, it has it's own discussion/community separate from Reddit. It mainly serves as a source/aggregate for Reddit image content.
- matwood 10y agoIf I pull out my phone I go right to HN, or the current book I'm reading. I'm definitely old now...
- nkkollaw 10y agoMe too.
- plainOldText 10y agoSame here. In a sense HN is a sort of restricted social network for me, or even a tribe if you wish. Except we don't gather around the fire anymore, we gather around a website and exchange stories not of hunting animals, but hunting bugs.
- wapz 10y agoI'm still fairly new to HN but I love the quality of posts and expertise in almost every technical thread.
- ryanSrich 10y agoI think 27 is old for HN, so I'm right there with ya. The tinder and snapchat generation blew right by me. I still use twitter and instagram, but I don't immediately reach for them. I typically go to HN, an article, or another piece of reading material when I'm bored.
- oldrny 10y agoOh no; 27 can't be old. I can't be old D: 27 isn't old!
- josephagoss 10y agoHaha I'm 28, from the doom and gloom I read on HN about age discrimination I should be entering retirement! :(
- supercoder 10y ago
- deleted 10y ago[deleted]
- angryasian 10y agoBased on Snap's own numbers it would indicate Instagram is a tier 1.
- nv-vn 10y agoSeems like Snapchat is growing faster though
- Emc2fma 10y agoNot really. https://techcrunch.com/2017/02/02/slowchat/ https://techcrunch.com/2017/02/02/slowchat/
- nbm 10y agoOne of the benefits of publicly traded and soon-to-be-traded companies is that they release things like DAU in their S-1s and quarterly reports, so we don't have to rely on anecdote. Disclaimer: I work at Facebook (but don't follow this sort of thing beyond reading the quarterly reports every once in a while)
- paxtonab 10y agoHis demo is likely younger, and thus uses Snapchat more frequently than instagram
- nkkollaw 10y agoI thought it was for sexting..?
- debt 10y agoI assume Snapchat has a Disney-esque size valuation around $176B. All these social networks morph into media companies and Disney is a good fit because it caters primarily to the youth.