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I think half of the reason Google uses invite-only beta services so much is to make people want the service more. People desire things more when they are scarce
by th 16y ago
I think half of the reason Google uses invite-only beta services so much is to make people want the service more. People desire things more when they are scarce: http://en.wikipedia.org/wiki/Scarcity_value http://en.wikipedia.org/wiki/Scarcity_value
- branden 16y agoI'm sure that adds something, but half seems a little high. The invitation tree must be highly valuable information when it comes to fighting spammers.
- joezydeco 16y agoYou realize each new account takes up a US-based telephone number, right? There's no number porting yet. This time around, Google can't just open up 10 million new accounts. I mean, they could, but it would cause chaos.