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Peru's a poor country but it doesn't mean you don't see your fair share of midrange Corollas, BMWs, and Mercedes. You're not going to get commercially successfu
by Daishiman 10y ago
Peru's a poor country but it doesn't mean you don't see your fair share of midrange Corollas, BMWs, and Mercedes. You're not going to get commercially successful self-driving cars if they can't target that market.
- caseysoftware 10y agoYes, you can. It's called market segmentation. You can't go after every single market at once with the same product. Building and selling for the high end to bring costs down and expanding the market is econ 101. It's part of the reason the more-powerful-than-Apollo-computer I'm typing on was $1400. Or to put it another way: "The future is here, it's just not evenly distributed."