4 ms·
This is 1998 Link. Is this still at least partially valid
by androidfox 10y ago
This is 1998 Link. Is this still at least partially valid
- upen 10y agoI think Google stopped updating Pagerank two years back
- rbinv 10y agoYou're thinking of the "public" PageRank value previously displayed in Google's browser toolbars. Those are indeed no longer updated. However, there is still some variant of "PageRank" in use internally.
- visarga 10y agoThey are probably still using it, but I think they apply spam and duplicate content detection first and also limit PageRank flow to sites of similar topic. Another thing they could do is to nullify the old links for resold websites. Besides that, time spent on page and social signals such as likes and tweets probably count for more than links. A crappy spam site would be disregarded pretty soon, because people would immediately bounce back to Google and try other sites.
- rbinv 10y agoProbably somewhat. However, "link equity/power" has definitely (in part) been replaced by other ranking signals.
- amelius 10y agoYes, is Google still using this internally? If not, then what would be a more up to date reference?
- harigov 10y agoDidn't they move towards "RankBrain" which I believe is a ML based search engine. Links maybe one of those signals but I believe user activity maybe lot more interesting for them.