>Fiber providers live and die by their uptake rate. When their sole source of income is selling broadband. Part of the profit for google fiber includes the ad

>Fiber providers live and die by their uptake rate. When their sole source of income is selling broadband. Part of the profit for google fiber includes the ads served up. If you think they don't track ad serving to their own customers based on the IP addresses they're accessing google from, you're crazy. While I don't think ANYONE outside of Google knows their end-game - it's entirely possible that the fiberhoods are just proving the business model out before further investment.