It's possible to make money off free software in B2B with services, support, SaaS, proprietary value adds, etc. That's how RedHat and many other enterprise vend

It's possible to make money off free software in B2B with services, support, SaaS, proprietary value adds, etc. That's how RedHat and many other enterprise vendors with OSS offerings make money. This only works for selling to corporations. End users don't pay for that kind of thing. I am not aware of anyone making money in free software in B2C other than through surveillance, ads, or other ways of "monetizing the user." This is how Google, Facebook, and others who produce free software in B2C areas make money. From a freedom POV, B2C is what matters. I assume that since we're talking about free-as-in-freedom we're interested in getting beyond surveillance as a business model.